---
title: "Casey Terrell Named 2023 Franchise CMO Gamechanger"
url: https://burnaze.com/article/b654a71f-28fd-4592-8a53-8329d209834b
source: "Franchising.com"
original_url: https://www.franchising.com/news/20221101_casey_terrell_named_2023_franchise_cmo_gamechanger.html
category: "Restaurants"
industry: "Restaurants"
topics: ["People"]
published: 2022-11-01T12:00:00.000Z
modified: 2026-11-01T01:07:19.173Z
image: https://images.unsplash.com/photo-1555396273-367ea4eb4db5?w=1600&q=80&auto=format&fit=crop
---

# Casey Terrell Named 2023 Franchise CMO Gamechanger

**TL;DR:** Casey Terrell, Krystal's Chief Marketing Officer, was named a Top 50 Franchise CMO Gamechanger by Entrepreneur. He has extensive food and beverage marketing experience with notable brands including Focus Brands and Burger King.

*originally published in Franchising.com on 2022-11-01. [Read the original](https://www.franchising.com/news/20221101_casey_terrell_named_2023_franchise_cmo_gamechanger.html).*

## Story

Krystal Chief Marketing Officer Casey Terrell was recently named a Top 50 Franchise CMO Gamechanger by Entrepreneur. This is the first time that the publication has released this list featuring the most influential marketers in franchising. Terrell has extensive food and beverage marketing experience with notable brands including Focus Brands, Anheuser-Busch, Le Pain Quotidien, Outback Steakhouse, and Burger King. He joined Krystal as Chief Marketing Officer this past summer.

“I am incredibly honored to be recognized by Entrepreneur and to join an impressive group of marketing executives for the Top 50 Gamechanger list,” said Casey Terrell, Chief Marketing Officer for Krystal Restaurants LLC. “These are very exciting times for Krystal as we explore new ways to reach and connect with our audiences. I’m honored to be part of the brand’s evolution and to be steering the company on different creative paths.”

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- Entrepreneur (publication)
- Burger King (company)
- franchise marketing (topic)
- qsr marketing (topic)
- FOCUS Brands (company)
- Krystal (company)
- Outback Steakhouse (company)
- cmo award (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20221101_casey_terrell_named_2023_franchise_cmo_gamechanger.html). Summarized by Burnaze (https://burnaze.com/article/b654a71f-28fd-4592-8a53-8329d209834b).