---
title: "Alamo Drafthouse to Open New Cinema in Naples, Florida"
url: https://burnaze.com/article/b97bd3bc-f2ee-45ae-9ef8-d050ca0b9d9c
source: "Franchising.com"
original_url: https://www.franchising.com/news/20230725_alamo_drafthouse_to_open_new_cinema_in_naples_florida.html
category: "General"
topics: ["Development & multi-unit"]
published: 2023-07-25T12:00:00.000Z
modified: 2026-10-31T20:32:32.251Z
image: https://images.unsplash.com/photo-1551836022-deb4988cc6c0?w=1600&q=80&auto=format&fit=crop
---

# Alamo Drafthouse to Open New Cinema in Naples, Florida

**TL;DR:** Alamo Drafthouse is opening a new cinema in Naples, Florida, featuring 11 auditoriums with luxury recliner seats and 4k digital projection. The new location will offer a scratch-made food menu, local beers, and craft cocktails, as well as a standalone bar with dozens of beers on tap.

*originally published in Franchising.com on 2023-07-25. [Read the original](https://www.franchising.com/news/20230725_alamo_drafthouse_to_open_new_cinema_in_naples_florida.html).*

## Story

“We’re really excited not only to provide a great cinema experience for the area, but to introduce everything that makes us different from other theaters in the Sunshine State,” says Alamo Drafthouse CEO Michael Kusterman. “We can’t divulge the details yet, but we have some very fun plans for this location that are inspired by the area and many great films we love. ”

The new Alamo Drafthouse Naples will be located in Mercato, a high-end, mixed-use retail center. It will feature 11 auditoriums updated with approximately 650 newly-installed luxury recliner seats and 4k digital projection. Parking will be free and easily accessible at a parking deck located behind the theater.

Like all Alamo Drafthouse cinemas, the new Naples location will offer a scratch-made food menu, local beers on draft, and craft cocktails brought to guests in their seats by stealthy servers trained to not disrupt the movie experience. Speaking of not disrupting the movie, the cinema chain’s famed No Talking/No Texting policy will ensure guests can watch films free from annoying distractions. Guests are encouraged to arrive up to 30 minutes early to screenings for an ad-free preshow with funny clips, informative video essays, and more.

Drafthouse is in the name for a reason, and guests will be able to enjoy a cold drink and chatting with other movie fans at the cinema’s standalone bar before and after seeing a movie. The bar will have dozens of beers on tap, craft cocktails, and will be set up to host small events, parties, and screenings.

“Alamo will bring a unique arthouse experience to Naples and serve as a point of differentiation to any other theater in Southwest Florida. The brand prides itself on catering to the cinephile, all the while mixing fun into moviegoing,” said Adam Schwegman, executive vice president at North American Properties.

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- General (sector)
- location opening (topic)
- Naples, Florida (location)
- Mercato (location)
- cinema experience (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20230725_alamo_drafthouse_to_open_new_cinema_in_naples_florida.html). Summarized by Burnaze (https://burnaze.com/article/b97bd3bc-f2ee-45ae-9ef8-d050ca0b9d9c).