---
title: "The Verge: Facebook Is Stepping Up Efforts To Automatically Identify Fake Accounts And Likes"
url: https://burnaze.com/article/baf82817-655a-4ca1-8eff-99123957b5b8
source: "1851 Franchise"
original_url: https://1851franchise.com/the-verge-facebook-is-stepping-up-efforts-to-automatically-identify-fake-accounts-and-likes-11792
category: "Technology"
topics: ["Technology"]
published: 2017-04-14T16:11:04.000Z
modified: 2026-11-01T03:07:42.162Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/c05617014c3c4b390c5d03772248e9db6436.jpg
---

# The Verge: Facebook Is Stepping Up Efforts To Automatically Identify Fake Accounts And Likes

**TL;DR:** Facebook is increasing efforts to automatically identify fake accounts and likes on its platform. The company recently put an end to a spam operation that generated thousands of fake Likes on publisher's pages.

*originally published in 1851 Franchise on 2017-04-14. [Read the original](https://1851franchise.com/the-verge-facebook-is-stepping-up-efforts-to-automatically-identify-fake-accounts-and-likes-11792).*

## Story

The company announced Friday it put an end to a spam operation that generated thousands of fake Likes on publisher’s pages. The fake Likes originated from a campaign to create accounts that would like popular pages. Facebook removed the fake accounts and Likes.

Facebook released a statement earlier in the week that they were cracking down on fake accounts and the activity they produce off the social media platform.

“Protecting authenticity is an ongoing challenge – one that requires vigilance and commitment. Staying ahead of those who try to misuse our service is a constant effort led by our security and integrity teams, and we know this work will never be done,” the statement read.

## Entities

- 1851 Franchise (publication)
- General (sector)
- Facebook (company)
- fake accounts (topic)
- social media security (topic)
- spam operation (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/the-verge-facebook-is-stepping-up-efforts-to-automatically-identify-fake-accounts-and-likes-11792). Summarized by Burnaze (https://burnaze.com/article/baf82817-655a-4ca1-8eff-99123957b5b8).