---
title: "Franchise Development Website Guide: Great Clips"
url: https://burnaze.com/article/bf09a582-5f14-4473-b637-bae4110e77d0
source: "1851 Franchise"
original_url: https://1851franchise.com/franchise-development-website-guide-great-clips-2706716
category: "Hair & salon suites"
industry: "Beauty & Wellness"
segment: "Hair & salon suites"
topics: ["Development & multi-unit"]
published: 2018-06-05T13:08:19.000Z
modified: 2026-11-01T04:09:01.089Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/30259a34af3c0270a4eb1ed2adf9af893848.jpg
---

# Franchise Development Website Guide: Great Clips

**TL;DR:** Great Clips' Director of Franchise Development, Beth Caron, rates their franchise development website a 6/10 and plans to revamp it by the end of 2018. The website is currently outdated in terms of branding and functionality, particularly in mobile functionality.

*originally published in 1851 Franchise on 2018-06-05. [Read the original](https://1851franchise.com/franchise-development-website-guide-great-clips-2706716).*

## Story

**1851: How satisfied are you with your franchise development website?**

**Beth Caron, Director of Franchise Development for Great Clips:** About 6/10

**1851: What would you change on your franchise development website?**

**Caron:** The content is great- but it’s outdated from a branding POV and functionality POV. Severely lacking in mobile functionality.

**1851: Is your site performing better or the same as last year and why?**

**Caron:** About the same.

**1851: How is your budget shifting to include digital?**

**Caron:** The budget needs to include funds to better address mobile, search, landing pages, tracking functionality etc. The website is a living & breathing “thing” now and not just a static page that is “done” every couple of years.

**1851: Do you expect to change your website in the next year and why?**

**Caron:** Yes, we have been in process of a complete revamp for a while now. When you are part of a large company with a high profile brand, it can take a while to move things forward, but I anticipate that before the end of 2018, you’ll see great things from the new greatclipsfranchise.com website.

## Entities

- 1851 Franchise (publication)
- franchise development (topic)
- Beauty & Wellness (sector)
- Great Clips (company)
- website revamp (topic)
- digital budget (topic)
- mobile functionality (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/franchise-development-website-guide-great-clips-2706716). Summarized by Burnaze (https://burnaze.com/article/bf09a582-5f14-4473-b637-bae4110e77d0).