---
title: "Potbelly Sandwich Shop to Open First Fort Myers Location"
url: https://burnaze.com/article/bfc113b3-4808-44f7-8a65-b2813f3cbbbe
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240911_potbelly_sandwich_shop_to_open_first_fort_myers_location.html
category: "Sandwich & sub"
industry: "Restaurants"
segment: "Sandwich & sub"
topics: ["Development & multi-unit"]
published: 2024-09-11T12:00:00.000Z
modified: 2026-10-31T18:37:56.888Z
image: https://images.unsplash.com/photo-1555396273-367ea4eb4db5?w=1600&q=80&auto=format&fit=crop
---

# Potbelly Sandwich Shop to Open First Fort Myers Location

**TL;DR:** Potbelly Corporation is opening its first location in Fort Myers, Florida, as part of a multi-unit agreement with Innovative Consulting & Management Inc. The new shop is located at the Palmetto Commons and is the first of eight planned locations in the area.

*originally published in Franchising.com on 2024-09-11. [Read the original](https://www.franchising.com/news/20240911_potbelly_sandwich_shop_to_open_first_fort_myers_location.html).*

## Story

Potbelly Corporation (NASDAQ: PBPB) announced today a new location opening in Fort Myers, Florida at the Palmetto Commons, a popular regional retail destination. Situated at the intersection of Colonial Blvd and Interstate 75, the new shop sits at one of the busiest intersections in Southwest Florida.

This will be the first of eight planned locations in a multi-unit agreement with Innovative Consulting & Management Inc. in Charlotte, Collier, and Lee counties. Tommy Sims, CEO of Innovative Consulting & Management, brings an accomplished background in fine dining restaurant development and contracting to his team’s Potbelly franchise investment.

“We’ve heard the demand for a Potbelly in this region and are thrilled to be the first to bring this beloved brand to the area,” said Sims. “With our prime location, we’re positioned to help the neighborhood experience the joy of toasty sandwiches, fresh salads, hand-dipped shakes and shop-baked cookies. We’re confident this new shop will quickly become a cherished community favorite.”

A grand opening celebration will take place on Friday, September 20. As an extra treat, the first 100 guests will receive a free sandwich coupon for their next visit.

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- QSR (sector)
- location opening (topic)
- franchise investment (topic)
- Potbelly (company)
- multi-unit agreement (topic)
- Fort Myers, Florida (location)
- Innovative Consulting & Management Inc. (company)
- Tommy Sims (person)
- Palmetto Commons (location)

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Originally reported by Franchising.com (https://www.franchising.com/news/20240911_potbelly_sandwich_shop_to_open_first_fort_myers_location.html). Summarized by Burnaze (https://burnaze.com/article/bfc113b3-4808-44f7-8a65-b2813f3cbbbe).