---
title: "Primrose Schools® Wins Two Gold Stevie® Awards in 2023 American Business Awards®"
url: https://burnaze.com/article/c0b677a4-13ec-4b6b-b960-2b6780ba0c91
source: "Franchising.com"
original_url: https://www.franchising.com/news/20230511_primrose_schools_wins_two_gold_stevie_awards_in_2023_american_business_awar.html
category: "Childcare & early learning"
industry: "Education & Childcare"
segment: "Childcare & early learning"
published: 2023-05-11T12:00:00.000Z
modified: 2026-10-31T21:42:15.972Z
image: https://images.unsplash.com/photo-1450101499163-c8848c66ca85?w=1600&q=80&auto=format&fit=crop
---

# Primrose Schools® Wins Two Gold Stevie® Awards in 2023 American Business Awards®

**TL;DR:** Primrose Schools received two Gold Stevie Awards for PR Campaign of the Year and Marketing Campaign of the Year. The awards recognize the company's commitment to service excellence and innovation in early learning.

*originally published in Franchising.com on 2023-05-11. [Read the original](https://www.franchising.com/news/20230511_primrose_schools_wins_two_gold_stevie_awards_in_2023_american_business_awar.html).*

## Story

ATLANTA, May 9, 2023 // PRNewswire // - Primrose Schools® received the highest honor as the winner of two Gold Stevie® Awards, one for PR Campaign of the Year in the Diversity, Equity and Inclusion category and another for Marketing Campaign of the Year in the Education and Training category in the 21st Annual American Business Awards®. From the team members at the Primrose National Support Center and the franchise owners for each individual school who are passionate about delivering a high-quality early learning experience to the teachers and school leadership who go above and beyond, this recognition represents Primrose's commitment to service excellence for more than 40 years.

Primrose Schools won the Gold PR Campaign of the Year award for establishing and executing the inaugural National Day of Belongingness on September 29 to help children feel included and nurture respect, kindness and understanding from an early age through books, at-home activities and other resources.

The Gold Stevie for Marketing Campaign of the Year is in recognition of its integrated marketing campaign created to promote Primrose's first Ready, Set, Robotics! challenge and STEM-based curriculum, which is modeled after the design thinking process of major engineering universities and enables young students to engage with an interactive robot named Dash through coding, mazes and special missions.

"We are committed to continued innovation in each area of the Primrose system as we continue to provide a premium education experience to children and families across America," said Tim Roush, Chief Marketing Officer of Primrose Schools. "I want to congratulate our franchise owners and the entire marketing team on this incredible honor."

## Entities

- Franchising.com (publication)
- Education & Childcare (sector)
- marketing campaign (topic)
- Primrose Schools (company)
- award winning (topic)
- education and training (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20230511_primrose_schools_wins_two_gold_stevie_awards_in_2023_american_business_awar.html). Summarized by Burnaze (https://burnaze.com/article/c0b677a4-13ec-4b6b-b960-2b6780ba0c91).