---
title: "Key Takeaways From FranTech"
url: https://burnaze.com/article/c3cc0345-9cf4-4f65-8ec7-ddcd6eb76f04
source: "1851 Franchise"
original_url: https://1851franchise.com/key-takeaways-from-frantech-7257
category: "Franchise Industry"
industry: "Franchise Industry"
published: 2016-11-03T00:19:01.000Z
modified: 2026-11-01T04:10:59.364Z
image: https://images.unsplash.com/photo-1507679799987-c73779587ccf?w=1600&q=80&auto=format&fit=crop
---

# Key Takeaways From FranTech

**TL;DR:** FranTech event provided insights from speakers like Anders Sorman-Nilsson and Tariq Farid, with attendees like Jillian Koeneman and Anthony Antonicello sharing their takeaways on social media. The event highlighted opportunities for working with franchises and the welcoming nature of the franchising community.

*originally published in 1851 Franchise on 2016-11-03. [Read the original](https://1851franchise.com/key-takeaways-from-frantech-7257).*

## Story

Guest Jillian Koeneman is Vice President of Marketing at Ben's Soft Pretzel. This was Jillian's second attendance at FranTech. Some of Jillian's takeaways came from Anders Sorman-Nilsson, Social Commentator, Creative Director and Founder, Thinque and Tariq Farid, Founder and CEO, Edible Arrangements International. You can find much of what she learned via her #FranTech tweets. You can meet Jillian at the annual convention in Las Vegas!

Social Geek Radio also invited Anthony Antonicello, Business Development Manager at Delivra as their guest. Anthony attended FranTech for the first time as a sponsor. New to franchising and IFA, Anthony learned that there are "lots of opportunities to work with franchises and that franchising is a welcoming community".

Anthony was also busy tweeting from FranTech and active on SnapChat. He is planning to attend the IFA annual convention and we suggest you plan to connect with him.

## Entities

- 1851 Franchise (publication)
- Franchise Industry (sector)
- IFA (company)
- social media (topic)
- Snapchat (company)
- Edible Arrangements (company)
- franchising event (topic)
- frantech (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/key-takeaways-from-frantech-7257). Summarized by Burnaze (https://burnaze.com/article/c3cc0345-9cf4-4f65-8ec7-ddcd6eb76f04).