---
title: "Better Homes and Gardens Real Estate Expands With Master Franchise Agreement in Turkey"
url: https://burnaze.com/article/c4a27cc0-ff1b-4bb0-aa86-54b859e1997f
source: "Franchising.com"
original_url: https://www.franchising.com/news/20230829_better_homes_and_gardens_real_estate_expands_with_master_franchise_agreemen.html
category: "Real estate"
industry: "Business Services"
segment: "Real estate"
topics: ["Development & multi-unit"]
published: 2023-08-29T12:00:00.000Z
modified: 2026-10-31T20:33:04.475Z
image: https://images.unsplash.com/photo-1486406146926-c627a92ad1ab?w=1600&q=80&auto=format&fit=crop
---

# Better Homes and Gardens Real Estate Expands With Master Franchise Agreement in Turkey

**TL;DR:** Better Homes and Gardens Real Estate has expanded its international presence with a master franchise agreement in Turkey. The agreement was signed with Burak Özmutafoglu, who will lead the brand's expansion in the country.

*originally published in Franchising.com on 2023-08-29. [Read the original](https://www.franchising.com/news/20230829_better_homes_and_gardens_real_estate_expands_with_master_franchise_agreemen.html).*

## Story

Better Homes and Gardens Real Estate LLC is now operational in Turkey. The brand recently signed a master franchise agreement Burak Özmutafoglu, marking the brand’s international expansion into Europe and Asia.

Özmutafoglu started his real estate career in 1996; in 2010 he bought an existing real estate brokerage which he managed until 2021. He is well-known and highly regarded for his established hands-on learning and development programs which have helped hundreds of agents grow their business. His experience as a scout and scout leader have instilled a spirit of teamwork that is central to his leadership and mentoring.

Turkey, officially the Republic of Türkiye, is a transcontinental country located mainly on the Anatolian Peninsula in Western Asia, with a small portion on the Balkan Peninsula in Southeast Europe.

The Better Homes and Gardens Real Estate Turkey’s head office is located in the heart of Istanbul, with the company’s flagship real estate office located nearby.

Over the last three years, approximately 1.5 million homes have been sold in Turkey on an annual basis. Demand is expected to remain strong thanks to anticipated population growth which will create inventory pressure. Investments in the country’s health, education and transportation network, including the new Istanbul airport – the third largest in the world. According to Global Property Guide, foreign home purchases in Turkey are on the rise.

## Entities

- Franchising.com (publication)
- Business Services (sector)
- international expansion (topic)
- real estate (topic)
- master franchise agreement (topic)
- Better Homes and Gardens Real Estate LLC (company)
- european expansion (topic)
- Turkey (location)
- asian expansion (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20230829_better_homes_and_gardens_real_estate_expands_with_master_franchise_agreemen.html). Summarized by Burnaze (https://burnaze.com/article/c4a27cc0-ff1b-4bb0-aa86-54b859e1997f).