---
title: "Daniel Stein"
url: https://burnaze.com/article/c9c32d3e-9c35-4918-9e85-e0c8ef3109d6
source: "1851 Franchise"
original_url: https://1851franchise.com/2023s-young-ones-to-watch-in-franchising-daniel-stein-2724368
category: "Boutique fitness"
industry: "Fitness"
segment: "Boutique fitness"
published: 2023-12-08T15:10:14.000Z
modified: 2026-11-01T02:07:51.972Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/8a9c70c8918e5682fdb9539fb33c86969805.jpg
---

# Daniel Stein

**TL;DR:** Daniel Stein, founder and CEO of Adaptive Fitness and Special Strong, discussed his journey in the franchise industry. He emphasized the importance of core values in his companies.

*originally published in 1851 Franchise on 2023-12-08. [Read the original](https://1851franchise.com/2023s-young-ones-to-watch-in-franchising-daniel-stein-2724368).*

## Story

1851 Franchise reached out to Daniel Stein to learn about his journey in the franchise industry, the innovations he is bringing to his field and his vision for the future of franchising.

“One thing that I really brought into this role was a dedication to our core values, not only for me as a leader but from top down,” said Stein. “Our entire company is really obsessed with our core values. Nobody comes into our company without having memorized our core values and reciting them back to us. And I think that's one of the most innovative things that we've done.”

## Entities

- 1851 Franchise (publication)
- General (sector)
- franchise industry (topic)
- company culture (topic)
- core values (topic)
- Special Strong (company)
- Daniel Stein (person)
- Adaptive Fitness (company)

---
Originally reported by 1851 Franchise (https://1851franchise.com/2023s-young-ones-to-watch-in-franchising-daniel-stein-2724368). Summarized by Burnaze (https://burnaze.com/article/c9c32d3e-9c35-4918-9e85-e0c8ef3109d6).