---
title: "Roy Rogers® Lands Big Fish Flavor With New Beer-Battered Cod Sandwich"
url: https://burnaze.com/article/ca14ae05-c179-4d75-a643-e2365fe059ce
source: "Franchising.com"
original_url: https://www.franchising.com/news/20210217_roy_rogers_lands_big_fish_flavor_with_new_beerbattered_cod_sandwich.html
category: "Sandwich & sub"
industry: "Restaurants"
segment: "Sandwich & sub"
published: 2021-02-17T12:00:00.000Z
modified: 2026-11-01T02:29:44.272Z
image: https://images.unsplash.com/photo-1561758033-d89a9ad46330?w=1600&q=80&auto=format&fit=crop
---

# Roy Rogers® Lands Big Fish Flavor With New Beer-Battered Cod Sandwich

**TL;DR:** Roy Rogers Restaurants introduces a new Beer Battered Cod Sandwich for the Lent season, priced at $5.99 or $8.49 for a combo meal. The sandwich features a quarter-pound natural-cut cod fillet coated in Yuengling-infused batter.

*originally published in Franchising.com on 2021-02-17. [Read the original](https://www.franchising.com/news/20210217_roy_rogers_lands_big_fish_flavor_with_new_beerbattered_cod_sandwich.html).*

## Story

Available now through April 4, the Beer Battered Cod Sandwich features a quarter-pound natural-cut cod fillet coated in Yuengling®-infused batter, topped with American cheese and tartar sauce and served on a corn-dusted Kaiser roll. Portion packs of malt vinegar are also available upon request. Pricing at participating locations is $5.

99 for a standalone sandwich or $8.49 for a combo meal including a side and regular-sized fountain beverage. A platter with two full-sized pieces of battered cod, a small order of fries and a second side is also available for $10.

99.

“We’re very excited to debut our Beer Battered Cod as a new choice for guests seeking fish as an alternative to chicken or beef,” says Mark Jenkins, senior director of marketing for Roy Rogers. “We worked hard to find a delicious flavor profile to distinguish our latest limited-time offering and are confident it will be a hit both with full-time fish lovers and those abstaining from eating meat during this holiday season.”

Incorporating Yuengling beer batter in its new sandwich recipe is the latest instance of Roy Rogers including a brand-name ingredient on its menu. Previous rollouts have included the Texas Pete® Spicy Chicken Sandwich featuring the popular hot sauce, a bacon cheeseburger with Duke’s® chipotle ranch sauce joining Jalapeño poppers and pepper jack cheese, and a Brisket Burger Melt combining Roy Rogers’ juicy cheeseburger with shredded Smithfield® brisket, grilled onions and a tangy barbecue sauce. In addition, Edy’s® ice cream has been the featured brand in all Roy Rogers shakes for several years.

“Our guests are selective in their tastes and loyal to brands,” explains Jenkins. “Yuengling is a Pennsylvania brand loved throughout the MidAtlantic region that our restaurants serve. We expect this sandwich to go over very well throughout our system.”

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- menu pricing (topic)
- limited time offer (topic)
- new menu item (topic)
- Roy Rogers (company)
- lent season (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20210217_roy_rogers_lands_big_fish_flavor_with_new_beerbattered_cod_sandwich.html). Summarized by Burnaze (https://burnaze.com/article/ca14ae05-c179-4d75-a643-e2365fe059ce).