---
title: "Sonic Becomes the First Fast Food Chain to Offer Red Bull"
url: https://burnaze.com/article/cbd3b46d-f21f-4b54-a540-c62f2b491597
source: "1851 Franchise"
original_url: https://1851franchise.com/sonic-becomes-the-first-fast-food-chain-to-offer-red-bull-2709590
category: "Burger"
industry: "Restaurants"
segment: "Burger"
published: 2019-04-02T03:22:29.000Z
modified: 2026-11-01T02:33:16.565Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/6b290f6b4403a8f6ccc8aae4a0c31523623.jpg
---

# Sonic Becomes the First Fast Food Chain to Offer Red Bull

**TL;DR:** Sonic has become the first fast-food chain to offer Red Bull in the form of a frozen slushie. The move is aimed at enticing young, hungry males with decadent fares like energy drink slushies and upgraded menu items.

*originally published in 1851 Franchise on 2019-04-02. [Read the original](https://1851franchise.com/sonic-becomes-the-first-fast-food-chain-to-offer-red-bull-2709590).*

## Story

While somehow avoiding any reference to adding vodka, Bloomberg recently reported that the franchise Sonic has become the first fast-food chain to offer Red Bull—in the form, of course, of a frozen slushie.

Sonic is reportedly also gearing up to offer cake batter milkshakes as well as an upgraded BLT—now with 50 percent more bacon—later this spring.

Bloomberg writes that the energy drink slushie and other decadent fares are meant to entice “young, hungry males who have remained loyal fast-food customers even as eating habits shift in the U.S.” It notes that while several chains have hopped on the trendy diet and healthy living bandwagon, many fast-food brands are countering that shift by pushing indulgent options more than ever.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- menu expansion (topic)
- Red Bull (company)
- Sonic (company)
- Bloomberg (company)
- fast food trends (topic)
- energy drinks (topic)
- target marketing (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/sonic-becomes-the-first-fast-food-chain-to-offer-red-bull-2709590). Summarized by Burnaze (https://burnaze.com/article/cbd3b46d-f21f-4b54-a540-c62f2b491597).