---
title: "Replay Sports Cards to Launch on StockX Live as Cornerstone Pokémon Seller"
url: https://burnaze.com/article/cda41bb7-e497-424a-9937-d033d21f6367
source: "Franchising.com"
original_url: https://www.franchising.com/news/20260814_replay_sports_cards_to_launch_on_stockx_live_as_cornerstone_pokmon_seller.html
category: "Specialty retail"
industry: "Retail"
segment: "Specialty retail"
published: 2026-08-14T12:00:00.000Z
modified: 2026-10-31T20:29:19.987Z
image: https://images.unsplash.com/photo-1507679799987-c73779587ccf?w=1600&q=80&auto=format&fit=crop
---

# Replay Sports Cards to Launch on StockX Live as Cornerstone Pokémon Seller

**TL;DR:** Replay Sports Cards is launching on StockX Live, introducing Pokémon auctions alongside traditional sports card offerings. The debut stream is scheduled for August 16, hosted by Jared Gutstein and Ben Miller.

*originally published in Franchising.com on 2026-08-14. [Read the original](https://www.franchising.com/news/20260814_replay_sports_cards_to_launch_on_stockx_live_as_cornerstone_pokmon_seller.html).*

## Story

StockX Live, which launched on July 30, brings real-time auctions, giveaways, and live buyer-seller interaction to the StockX marketplace. The platform connects buyers and sellers with StockX’s existing audience of more than 30 million unique monthly visitors. This week marks the addition of Pokémon trading cards to the StockX Live experience.

The debut stream on StockX Live is scheduled for August 16 from 10 p.m. to midnight ET, hosted by Jared Gutstein and Ben Miller. The program will include giveaways and auctions focused on Pokémon sealed packs.

“We’re excited to bring Replay to StockX Live and introduce our community to another way to experience the hobby,” said Mike Martin, Co-Founder of Replay Sports Cards. “Between sports cards, Pokémon, Disney, and other areas of the trading card hobby, StockX has built a trusted marketplace around the products people are passionate about, and this partnership gives us another opportunity to connect with collectors in a live, interactive way.”

Replay has built a live-streaming presence that combines buying and selling with education, entertainment, and real-time interaction with collectors.

The StockX Live experience involves live shopping within a marketplace, enabling real-time interactions among participants. Pokémon will be included in the initial StockX Live activation, providing an opportunity to engage collectors beyond traditional sports-focused content.

“Replay has built a strong reputation for making the trading card hobby approachable, engaging, and community-driven, which makes them a natural fit for StockX Live,” said Steve Halupka, Director, Collectibles, StockX Live. “We’re thrilled to have them joining the platform and bringing their expertise in live selling to a new audience. Their focus on Pokémon alongside sports cards is a great example of how the collectibles community continues to evolve and expand.”

Replay intends to apply its community-first approach to the StockX Live experience.

## Entities

- Franchising.com (publication)
- Retail (sector)
- Replay Sports Cards (company)
- Mike Martin (person)
- sports cards (topic)
- Ben Miller (person)
- StockX Live (company)
- StockX (company)
- Jared Gutstein (person)
- Steve Halupka (person)
- live commerce (topic)
- pokemon trading cards (topic)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20260814_replay_sports_cards_to_launch_on_stockx_live_as_cornerstone_pokmon_seller.html). Summarized by Burnaze (https://burnaze.com/article/cda41bb7-e497-424a-9937-d033d21f6367).