---
title: "XP League Partners With Ritual Motion To Launch Virtual Coaching App"
url: https://burnaze.com/article/cdaa61cb-82f8-43ba-96c5-758bedf5e1fa
source: "Franchising.com"
original_url: https://www.franchising.com/news/20210301_xp_league_partners_with_ritual_motion_to_launch_virtual_coaching_app.html
category: "Kids activities"
industry: "Education & Childcare"
segment: "Kids activities"
topics: ["Emerging brands"]
published: 2021-03-01T12:00:00.000Z
modified: 2026-11-01T22:33:17.614Z
image: https://images.unsplash.com/photo-1556761175-b413da4baf72?w=1600&q=80&auto=format&fit=crop
---

# XP League Partners With Ritual Motion To Launch Virtual Coaching App

**TL;DR:** XP League has partnered with Ritual Motion to launch a virtual coaching app for esports athletes, coaches, and parents. The app will provide a platform for communication, training, and health and wellness content.

*originally published in Franchising.com on 2021-03-01. [Read the original](https://www.franchising.com/news/20210301_xp_league_partners_with_ritual_motion_to_launch_virtual_coaching_app.html).*

## Story

RALEIGH, NC. - XP League (XPL) has announced a partnership with Ritual Motion to roll out the first customized training and coaching app for esports athletes, coaches, players and parents. The app will bring all levels of communications into one, easy-to-use platform and allow users to schedule practices, upload training plans and deliver custom messages for individual players or groups.

“As we continue to grow, we’re looking for new ways to streamline how our coaches communicate with players and parents, as well as how our players learn from one another,” said Jay Melamed, co-founder of XP League. “Our partnership with Ritual Motion will allow us to quickly upskill and train our players, while providing them with the opportunity to pull content on demand. We’re excited to launch our app and look forward to XP League players growing their skillsets as a result.”

In addition to helping streamline communications and training for XP League, Ritual Motion will populate the app with content that focuses on increasing the health and wellness of players. Useful content pushed on a weekly basis will include helpful articles ranging from tips about how to prevent esports injuries to different techniques to maintain focus.

“Ritual Motion is looking forward to partnering with XP League to bring this valuable training and communication tool to market,” stated Dana Paul, co-founder and CEO of Ritual Motion. “This opportunity provides a new extension for the Ritual Motion brand and offers coaches, student players and parents access to actionable health, wellness and education content related to gaming and esports.”

## Entities

- Franchising.com (publication)
- Education & Childcare (sector)
- partnership (topic)
- app launch (topic)
- esports (topic)
- virtual coaching (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20210301_xp_league_partners_with_ritual_motion_to_launch_virtual_coaching_app.html). Summarized by Burnaze (https://burnaze.com/article/cdaa61cb-82f8-43ba-96c5-758bedf5e1fa).