---
title: "Fresno Bee: Which Wich Opens First Fresno Location"
url: https://burnaze.com/article/d0f09f63-d263-436b-9329-d158075ba632
source: "1851 Franchise"
original_url: https://1851franchise.com/fresno-bee-which-wich-opens-first-fresno-location-8445
category: "Sandwich & sub"
industry: "Restaurants"
segment: "Sandwich & sub"
topics: ["Development & multi-unit"]
published: 2016-12-09T22:17:02.000Z
modified: 2026-11-01T04:12:37.276Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/2a0e33e6243bea395d2baa99331bff2d3926.jpg
---

# Fresno Bee: Which Wich Opens First Fresno Location

**TL;DR:** Which Wich opens its first location in Fresno, CA, offering customizable sandwiches. The restaurant, owned by Brian Luternauer, is located in the Sierra Vista Mall in Clovis, CA.

*originally published in 1851 Franchise on 2016-12-09. [Read the original](https://1851franchise.com/fresno-bee-which-wich-opens-first-fresno-location-8445).*

## Story

Which Wich is coming to Clovis, CA, where it will open in the Sierra Vista Mall. Thought the brand has nearly 400 units, this will be the first in the Fresno area.

The customizable sandwich shop utilizes brown paper bags to mark desired ingredients with red Sharpies. The restaurant has pre-made suggestions available as well. Which Wich owner Brian Luternauer says his favorite is The Wicked, which includes five different meats and three cheeses.

The restaurant officially opened December 5, and Luternauer is looking to add a future location in northeast Fresno.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- unit expansion (topic)
- location opening (topic)
- menu options (topic)
- Which Wich (company)
- Fresno (location)
- Sierra Vista Mall (location)

---
Originally reported by 1851 Franchise (https://1851franchise.com/fresno-bee-which-wich-opens-first-fresno-location-8445). Summarized by Burnaze (https://burnaze.com/article/d0f09f63-d263-436b-9329-d158075ba632).