--- title: "High Demand for In-Home Tutoring Services in Latin America Primes Tutor Doctor for Expansion" url: https://burnaze.com/article/d1c27d3b-3d69-4592-b8d0-4c84dbaea816 source: "1851 Franchise" original_url: https://1851franchise.com/high-demand-for-in-home-tutoring-services-in-latin-america-primes-tutor-doctor-for-expansion-2705658 category: "Tutoring" industry: "Education & Childcare" segment: "Tutoring" topics: ["Development & multi-unit"] published: 2018-02-22T15:10:01.000Z modified: 2026-11-01T04:10:06.106Z image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/d996efd32c4e5e8a5cfef375104969c15437.jpg --- # High Demand for In-Home Tutoring Services in Latin America Primes Tutor Doctor for Expansion **TL;DR:** Tutor Doctor is expanding its franchise system in Latin America, with 102 new territories signed in 2017, and a one-to-one approach to tutoring proving valuable in the region. The brand is targeting 50-75% growth in Latin America in 2018, with plans to add 100-115 new franchisees. *originally published in 1851 Franchise on 2018-02-22. [Read the original](https://1851franchise.com/high-demand-for-in-home-tutoring-services-in-latin-america-primes-tutor-doctor-for-expansion-2705658).* ## Key facts - Tutor Doctor targets 50-75% growth in Latin America - 20 franchisees with 35 units currently - 100-115 new franchisees expected in 2018 ## Story Demand for supplemental education is building around the world, and Latin America is no exception. Parents are worried about increased competition among students, and in order to improve the lives of their children, they see education as a way out of poor conditions. That’s part of why Tutor Doctor’s franchise system is expanding so quickly, with 102 new territories signed in 2017 alone. With this expansion, Latin America is one of the top areas Tutor Doctor is targeting for growth, and the brand’s one-to-one approach to tutoring is already proving to be extremely valuable in the region. In countries where heavy traffic stifles families from traveling across town for help, in-home tutoring services are filling a need and parents are willing to pay for the convenience. “Parents acknowledge the importance of education in improving living conditions, and traditional institutions often fail to address the specific needs of each individual student. One-to-one tutoring is an alternative that is becoming more popular among parents, and in a country where cities have increasingly heavy traffic, a tutor that comes to your home is definitely a benefit,” said Juan Carlos Piñeros, a Tutor Doctor franchisee in Colombia. ## Tutoring services growth Outside of the typical tutoring assistance, Tutor Doctor franchisees in Latin America are helping students from age one to 90 in all types of ways. Since there are not very many centers or programs for kids with special needs, Tutor Doctor is stepping up to the plate. On the other end, senior citizens will request a tutor to learn how to use Facebook , WhatsApp app on their smartphone. Another growing need and group is students looking to go to the United States for further education and need help studying for the TOEFL exam or preparing to apply and get accepted into universities. Above all else, language-learning programs are proving to be popular for those who want to learn English or a new language in Latin America. Many jobs are advertised across all Latin American countries, creating increased competition. Professionals and executives looking to get a leg up love the Tutor Doctor model, which helps students learn a language at their own pace and focuses only on what they want to learn instead of following a strict curriculum. And tutors can also help advise on how to manage time and how to think like an executive. “We adapt to what they want to learn. They don’t want to go into a long program to learn English with their busy schedules, so we teach them what they really need,” said Jaime Rodriguez, Tutor Doctor International Development Director. With a growing demand and a customizable approach for all types of learning, Tutor Doctor is now looking for the right partners to help students throughout Latin America, and the franchise has aggressive development goals for 2018. ## Expansion goals and plans “We hope to have about 50 to 75 percent growth this year in Latin America. Right now we have 20 franchisees with 35 units and we hope to gain 100 to 115 more franchisees this year,” said Jaime. Starting with existing Tutor Doctor markets, Mexico and Colombia are two of the top countries targeted for growth this year. With current franchisees in both countries already seeing success, the brand is looking to partner with the right candidates in the areas. Colombia is second only to Mexico in terms of a Spanish-speaking population, with an estimated 49 million Spanish-speaking permanent residents in 2017. As the country’s GDP climbs quickly, the market is increasingly well primed for Tutor Doctor locations. The brand, along with many local agencies, believe that education is the best path to equality and prosperity and the increased interest is showing. Piñeros said, “In less than six months we have recovered the initial costs of Tutor Doctor in Bogotá, showing monthly growth numbers of up to 1,000 percent in some periods. This improvement has also attracted new investors, including two new franchisees. We also now have an important partnership with a school that we hope will open the doors to other educational institutions.” Ximena Rodriguez, a Tutor Doctor franchisee in Peru, is also seeing success and enjoys how rewarding it is to make a difference in students’ lives. “We have been growing close to 20 percent for the past 3 years. Ultimately, making a difference in the lives of our families is the best reward for all of the hard work we put in. I also feel privileged to be able to work with a totally committed team and a staff of over 180 professionals meeting a very high standard.” Looking at new markets in the region, Rodriguez says that Argentina and Brazil are top on the list. Having a new government with new regulations that are more business-friendly has set the stage perfectly for Tutor Doctor’s next franchise partners. We are also having great success in Chile with multiple franchisees who work closely with our LATAM Regional Manager Miguel Corada. The brand is even looking for professionals and entrepreneurs who have multi-territory growth on their minds. Startups costs fall between $34,700-$84,400 USD for a local/regional or empire territory, with the total investment ranging from $68,500-$118,200 USD to be a part of the fastest growing supplemental education franchise. “Our ideal candidate wants to make money, but they also want to make a difference and help their countries by helping the community,” said Jaime. ## Entities - 1851 Franchise (publication) - franchise expansion (topic) - Education & Childcare (sector) - Facebook (company) - education (topic) - Mexico (location) - Tutor Doctor (company) - Brazil (location) - tutoring services (topic) - Chile (location) - Latin America (location) - Colombia (location) --- Originally reported by 1851 Franchise (https://1851franchise.com/high-demand-for-in-home-tutoring-services-in-latin-america-primes-tutor-doctor-for-expansion-2705658). Summarized by Burnaze (https://burnaze.com/article/d1c27d3b-3d69-4592-b8d0-4c84dbaea816).