---
title: "Grasons Expands into Central Phoenix, Led by Rachel Jenkins"
url: https://burnaze.com/article/d2981c9a-00cb-4f97-aed9-c64e6603adae
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240108_grasons_expands_into_central_phoenix_led_by_rachel_jenkins.html
category: "Beauty & Wellness"
industry: "Beauty & Wellness"
topics: ["Development & multi-unit"]
published: 2024-01-08T12:00:00.000Z
modified: 2026-10-31T20:02:02.914Z
image: https://images.unsplash.com/photo-1507679799987-c73779587ccf?w=1600&q=80&auto=format&fit=crop
---

# Grasons Expands into Central Phoenix, Led by Rachel Jenkins

**TL;DR:** Grasons expands into Central Phoenix with a new franchise, Grasons of Central Phoenix, led by Rachel Jenkins. The franchise will serve several local communities, offering services such as appraisals, estate sales, and business liquidations.

*originally published in Franchising.com on 2024-01-08. [Read the original](https://www.franchising.com/news/20240108_grasons_expands_into_central_phoenix_led_by_rachel_jenkins.html).*

## Story

The new franchise, Grasons of Central Phoenix, AZ, will serve the communities of Uptown, Midtown, Central City, and Foothill Acres, with Rachel Jenkins at the helm. Jenkins brings over a decade of experience in risk management, having worked with prestigious companies such as Founder Shield and Marsh, and is a graduate of Xavier College Preparatory in Phoenix and the University of Pennsylvania - Wharton School of Business.

"Embarking on this new venture with Grasons is an exciting chapter in my professional journey," said Jenkins. "My background in risk management and strategic planning, coupled with the support and guidance of my mother, Marvenia, positions us uniquely to offer compassionate and efficient estate sale services in Central Phoenix."

Jenkins' approach to estate sales is deeply influenced by her passion for diversity, inclusion, and her advocacy work in the insurtech industry. Her partnership with her mother, an experienced estate sale veteran, brings a unique combination of strategic insight and empathetic understanding to the business.

Grasons of Central Phoenix, AZ, will offer a full range of services including appraisals, estate sales, cleanouts, and business liquidations, all carried out with the integrity, transparency, and personalized care.

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- Beauty & Wellness (sector)
- franchise launch (topic)
- estate sales (topic)
- Grasons (company)
- Central Phoenix (location)

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Originally reported by Franchising.com (https://www.franchising.com/news/20240108_grasons_expands_into_central_phoenix_led_by_rachel_jenkins.html). Summarized by Burnaze (https://burnaze.com/article/d2981c9a-00cb-4f97-aed9-c64e6603adae).