---
title: "Pure Barre Launches Pure Cheer on December 1 to Kick Off Holiday Season"
url: https://burnaze.com/article/dab01b8d-a45d-4a90-96e1-82b5a2a2951f
source: "Franchising.com"
original_url: https://www.franchising.com/news/20231204_pure_barre_launches_pure_cheer_on_december_1_to_kick_off_holiday_season.html
category: "Boutique fitness"
industry: "Fitness"
segment: "Boutique fitness"
published: 2023-12-04T12:00:00.000Z
modified: 2026-10-31T20:02:33.397Z
image: https://images.unsplash.com/photo-1507679799987-c73779587ccf?w=1600&q=80&auto=format&fit=crop
---

# Pure Barre Launches Pure Cheer on December 1 to Kick Off Holiday Season

**TL;DR:** Pure Barre launches its Pure Cheer campaign to promote well-being during the holiday season. The campaign includes a challenge for members to complete five classes in ten days and offers promotional memberships to newcomers.

*originally published in Franchising.com on 2023-12-04. [Read the original](https://www.franchising.com/news/20231204_pure_barre_launches_pure_cheer_on_december_1_to_kick_off_holiday_season.html).*

## Story

Pure Barre announced today the launch of its Pure Cheer campaign. Pure Cheer is designed to encourage member engagement and promote the prioritization of well-being during the holiday season. From December 1 through 10, members will be challenged to complete five classes in ten days while partaking in festive in-studio activities, daily themes, and exclusive deals at participating locations.

Newcomers are also invited to participate in the Pure Cheer festivities and to experience the benefits of Pure Barre by attending a Free Foundations Intro Class held during a Holiday Open House from December 8 through 10. Promotional memberships will be offered to all who attend. Pure Barre is also collaborating with Perfect Bar™, The Original Refrigerated Protein Bar, to host an Instagram Live class on Friday, December 8, at 9 am PST, promising a unique fitness experience accessible to everyone.

“Pure Barre is excited to be kicking off the Pure Cheer festivities in studios on December 1,” said Cheri Tennill, Chief Marketing Officer of Pure Barre. “We understand how busy the holiday season is, so we hope Pure Cheer inspires our community to stay committed to themselves, especially their health and wellness goals throughout the holidays and into the New Year.”

Pure Barre Offers an effective full-body workout focused on low-impact, high-intensity movements that improve strength and flexibility for everybody.

## Entities

- Franchising.com (publication)
- Beauty & Wellness (sector)
- Pure Barre (company)
- fitness classes (topic)
- holiday campaign (topic)
- wellness promotion (topic)
- membership drive (topic)
- Cheri Tennill (person)
- Perfect Bar (company)

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Originally reported by Franchising.com (https://www.franchising.com/news/20231204_pure_barre_launches_pure_cheer_on_december_1_to_kick_off_holiday_season.html). Summarized by Burnaze (https://burnaze.com/article/dab01b8d-a45d-4a90-96e1-82b5a2a2951f).