--- title: "Boutique Fitness Franchisor Xponential Acquires 9th Brand" url: https://burnaze.com/article/e1799a0d-6b41-4dd7-8898-34ba95982123 source: "Franchising.com" original_url: https://www.franchising.com/articles/boutique_fitness_franchisor_xponential_acquires_9th_brand.html author: "Multi-Unit Franchisee" category: "Gym & HVLP" industry: "Fitness" segment: "Gym & HVLP" topics: ["Finance & M&A"] published: 2021-03-31T07:00:00.000Z modified: 2026-11-01T01:48:34.945Z image: https://imgs.franchising.com/art/articles/5881_plate.jpg --- # Boutique Fitness Franchisor Xponential Acquires 9th Brand **TL;DR:** Xponential Fitness has acquired boutique boxing concept Rumble, its ninth brand, and plans to quickly begin franchising the concept. Rumble joins Xponential's other brands, including Pure Barre, Club Pilates, and YogaSix. *By Multi-Unit Franchisee, originally published in Franchising.com on 2021-03-31. [Read the original](https://www.franchising.com/articles/boutique_fitness_franchisor_xponential_acquires_9th_brand.html).* ## Story - Mergers and Acquisitions : Xponential Fitness has acquired boutique boxing concept Rumble to bring its portfolio of fitness brands to nine. Rumble now joins Xponential’s other brands Pure Barre, Club Pilates, CycleBar, YogaSix, StretchLab, Row House, AKT, and STRIDE. Xponential Fitness said in a statement that it expects to quickly begin franchising the Rumble concept, leveraging its seasoned team with decades of fitness and franchising expertise. “With its premium, world-class boxing experience, cutting-edge virtual workout platform, and celebrity reach, Rumble is a fantastic fit for our robust lineup of industry leaders across boutique fitness,” said Anthony Geisler, CEO of Xponential Fitness. “By adding Rumble to the Xponential portfolio, we’re opening up another core modality for our members to help them reach their health and fitness goals within our family of brands, as well as creating opportunity for entrepreneurs to bring this engaging workout to their market.” - Get Started in Franchising - Franchise Rankings & Awards - Franchise Sales & Development - Featured Franchise Stories Franchising.com is produced by Franchise Update Media. Franchise Update Media has its finger on the pulse of franchising with unrivalled audience intelligence and market driven data. No media company understands the franchise landscape deeper than Franchise Update Media. 1201 New York Avenue NW, Suite 300A Washington, DC 20005 PH. (408) 402-5681 - Franchisee Financing & Lending - Site Selection & Real Estate - Supply Chain & Procurement - Annual Franchise Development Report - Multi-Unit Franchising Conference - Franchise Growth & Marketing Conference - Franchise Leadership & Development Conference - Multi-Unit Franchisee Magazine - Franchise Update Magazine - Franchise Update Franchisor Report - Franchising Express Report - International Franchise Report - Multi-Unit Franchisee Report The multi-unit franchise opportunities listed above are not related to or endorsed by Multi-Unit Franchisee or Franchise Update Media Group. We are not engaged in, supporting, or endorsing any specific franchise, business opportunity, company or individual. No statement in this site is to be construed as a recommendation. We encourage prospective franchise buyers to perform extensive due diligence when considering a franchise opportunity. ## Entities - Franchising.com (publication) - Fitness (sector) - franchising (topic) - Multi-Unit Franchisee (person) - Xponential Fitness (company) - boutique fitness (topic) - Club Pilates (company) - Pure Barre (company) - CycleBar (company) - brand acquisition (topic) - StretchLab (company) - YogaSix (company) --- Originally reported by Multi-Unit Franchisee, Franchising.com (https://www.franchising.com/articles/boutique_fitness_franchisor_xponential_acquires_9th_brand.html). Summarized by Burnaze (https://burnaze.com/article/e1799a0d-6b41-4dd7-8898-34ba95982123).