---
title: "To Give Guests a Wider Mediterranean Menu, One-Third of The Simple Greek Restaurants Join Garbanzo Mediterranean Fresh Brand"
url: https://burnaze.com/article/e2047355-526c-4250-8573-6f6ed633dc2d
source: "Franchising.com"
original_url: https://www.franchising.com/news/20211112_to_give_guests_a_wider_mediterranean_menu_onethird_of_the_simple_greek_rest.html
category: "Fast casual"
industry: "Restaurants"
segment: "Fast casual"
published: 2021-11-12T12:00:00.000Z
modified: 2026-11-01T22:33:09.847Z
image: https://images.unsplash.com/photo-1551836022-deb4988cc6c0?w=1600&q=80&auto=format&fit=crop
---

# To Give Guests a Wider Mediterranean Menu, One-Third of The Simple Greek Restaurants Join Garbanzo Mediterranean Fresh Brand

**TL;DR:** Seven The Simple Greek restaurants are converting to join the Garbanzo Mediterranean Fresh brand, expanding its Mediterranean menu options. The conversion is part of WOWorks' acquisition of The Simple Greek in March, which includes other good-for-you restaurant brands like Saladworks and Frutta Bowls.

*originally published in Franchising.com on 2021-11-12. [Read the original](https://www.franchising.com/news/20211112_to_give_guests_a_wider_mediterranean_menu_onethird_of_the_simple_greek_rest.html).*

## Story

ST. PETERSBURG, Fl. - Garbanzo Mediterranean Fresh, a Mediterranean restaurant brand, will be the new face of seven The Simple Greek Restaurants that are converting to join the Mediterranean brand by the end of the year.

According to Technomic’s 2018 Ethnic Food & Beverage Consumer Trend Report, nearly half of U.S. adults have tried and liked Mediterranean cuisine. This includes 55 percent of those aged 35+ years and 40 percent of those aged 19-34 years.

In March, The Simple Greek was acquired by WOWorks, which includes good-for-you restaurant brands Saladworks, Frutta Bowls and Garbanzo Mediterranean Fresh. The conversion of several The Simple Greek restaurants means the eateries will expand their Greek menus to a more diverse Mediterranean menu. With more ingredient choices, guests will have an opportunity to try more varied flavors and meal customization options.

Locations that have already converted to Garbanzo Mediterranean Fresh include Boardman, OH; Warren, OH; Hermitage, PA; and Ankeny, IA. The Simple Greek restaurants that will soon be converted include Fullerton, CA; Chesapeake, VA; and Virginia Beach, VA.

Garbanzo Mediterranean Fresh and its menu represent more than just a meal or snack – its food comes from the healthiest region in the world and it’s rooted in traditional meals that haven’t changed in a thousand years. The menu features customizable Stuffed Pitas, Laffas, Traditional Gyros, Plates and Salads that are packed with unique earth-grown flavors, like olive oil, paprika and hummus, making each dish simple, clean and good for you.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- menu expansion (topic)
- Technomic (company)
- Saladworks (company)
- WOWorks (company)
- mediterranean cuisine (topic)
- Garbanzo Mediterranean Fresh (company)
- Frutta Bowls (company)
- restaurant acquisition (topic)
- The Simple Greek (company)
- brand conversion (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20211112_to_give_guests_a_wider_mediterranean_menu_onethird_of_the_simple_greek_rest.html). Summarized by Burnaze (https://burnaze.com/article/e2047355-526c-4250-8573-6f6ed633dc2d).