---
title: "Service Brand Expansion Continues in Early 2024"
url: https://burnaze.com/article/e21680f8-b71b-47fa-981f-b34ff08b74c6
source: "Franchising.com"
original_url: https://www.franchising.com/articles/service_brand_expansion_continues_in_early_2024.html
author: "Eddy Goldberg"
category: "Franchise Industry"
industry: "Franchise Industry"
topics: ["Emerging brands","Development & multi-unit"]
published: 2024-01-11T08:00:00.000Z
modified: 2026-10-31T20:04:46.378Z
image: https://imgs.franchising.com/art/articles/8237_plate.jpg
---

# Service Brand Expansion Continues in Early 2024

**TL;DR:** Service brands continue to grow across the U.S. in various sectors, appealing to existing and new franchisees with lower costs and simpler business models.

*By Eddy Goldberg, originally published in Franchising.com on 2024-01-11. [Read the original](https://www.franchising.com/articles/service_brand_expansion_continues_in_early_2024.html).*

## Story

Service brands’ appeal to both existing and new franchisees continues to grow across the U.S. in all sectors.

Selling points include a lower cost of entry, fewer employees, no retail storefront, no perishables, a simpler business model, and the ability to work from home. Here’s a quick sampling to whet your appetite for expansion opportunities and diversification. Visit our Franchise Expansions & Growth News web page for ongoing service brand news.

## Entities

- Franchising.com (publication)
- franchise growth (topic)
- General (sector)
- Eddy Goldberg (person)
- United States (location)
- low cost entry (topic)
- service brand expansion (topic)

---
Originally reported by Eddy Goldberg, Franchising.com (https://www.franchising.com/articles/service_brand_expansion_continues_in_early_2024.html). Summarized by Burnaze (https://burnaze.com/article/e21680f8-b71b-47fa-981f-b34ff08b74c6).