---
title: "Franchises Focus On Services in the Home"
url: https://burnaze.com/article/e2c8c780-cc23-46d8-8e1d-b8b8351c0326
source: "1851 Franchise"
original_url: https://1851franchise.com/franchises-focus-on-services-in-the-home-1267
category: "Home Services"
industry: "Home Services"
published: 2015-03-10T21:16:00.000Z
modified: 2026-11-01T13:42:19.212Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/8dadea92a6045e2282ea2c82454b7c501119.jpg
---

# Franchises Focus On Services in the Home

**TL;DR:** Franchises focusing on in-home services, such as GYMGUYZ and Right at Home, are flourishing in Florida due to the state's high number of retirees. Right at Home's senior vice president of franchise development, Eric Little, says Florida is one of the company's target markets.

*originally published in 1851 Franchise on 2015-03-10. [Read the original](https://1851franchise.com/franchises-focus-on-services-in-the-home-1267).*

## Story

A recent report from The St. Augustine Record spotlighted two franchise brands that are bringing their services to customers in the comfort of their homes: GYMGUYZ, an at-home fitness franchise, and Right at Home*, an in-home care franchise specializing in elder care.

With Florida being a well-known destination for retirees, it’s no surprise that franchises specializing in at-home services are flourishing in the area.

“Florida for us is one of our target markets,” Eric Little, senior vice president of franchise development at Right at Home, told the Record.

Little went on to point out how America’s aging population is also a boon to business.

“We’re continuing to service the baby boomers,” Little said. “They really have defined the economy at every stage of their lives, and they will continue to do so.”

## Entities

- 1851 Franchise (publication)
- Home Services (sector)
- franchise expansion (topic)
- Florida (location)
- GYMGUYZ (company)
- in-home services (topic)
- at-home fitness (topic)
- elder care (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/franchises-focus-on-services-in-the-home-1267). Summarized by Burnaze (https://burnaze.com/article/e2c8c780-cc23-46d8-8e1d-b8b8351c0326).