---
title: "Juice It Up! Ushers in Autumn With Limited-Edition Horchata & Pumpkin Smoothies"
url: https://burnaze.com/article/e3ce4c9d-b036-4656-a23e-ffb2edc276b2
source: "Franchising.com"
original_url: https://www.franchising.com/news/20230906_juice_it_up_ushers_in_autumn_with_limitededition_horchata__pumpkin_smoothie.html
category: "Beverage & juice"
industry: "Restaurants"
segment: "Beverage & juice"
published: 2023-09-06T12:00:00.000Z
modified: 2026-10-31T20:07:42.237Z
image: https://images.unsplash.com/photo-1561758033-d89a9ad46330?w=1600&q=80&auto=format&fit=crop
---

# Juice It Up! Ushers in Autumn With Limited-Edition Horchata & Pumpkin Smoothies

**TL;DR:** Juice It Up! has introduced limited-edition Horchata and pumpkin smoothies, expanding its Horchata lineup and offering two new pumpkin varieties. The new smoothies are available now through January 2 for Horchata and October 31 for pumpkin flavors.

*originally published in Franchising.com on 2023-09-06. [Read the original](https://www.franchising.com/news/20230906_juice_it_up_ushers_in_autumn_with_limitededition_horchata__pumpkin_smoothie.html).*

## Story

Available now through January 2, the Horchata Smoothies pay homage to the warm, spicy and comforting flavors of traditional Horchata with a functional twist, providing an excellent source of calcium, fiber and vitamins A, E and B. The Horchata Smoothie blends almond milk, non-fat yogurt, dates, banana, cinnamon and chia seeds, while the PB Horchata Smoothie features thick and creamy peanut butter and delivers 10 grams of protein. Offering a sweeter and fruitier spin on the classic Horchata Smoothie, the new Strawberry Horchata Smoothie includes strawberries and an apple-strawberry juice blend.

“There’s no denying that pumpkin is the go-to flavor this time of year, and as we welcome autumn, we are excited to offer a variety of seasonal flavors we know our Juice It Up! customers will love,” said Susan Taylor, Juice It Up! President and CEO. “We are extremely proud of the success our Horchata lineup has experienced, and we remain committed to a wide array of unique menu offerings that cater to our loyal guests who inspire us to think creatively when it comes to seasonal smoothies.”

Juice It Up! is also catering to the ever-growing demand for pumpkin options by offering Juice It Up! Rewards® members the exclusive opportunity to treat themselves to the new Pumpkin Chai and Pumpkin N’ Spice Smoothies.

Perfect for satisfying seasonal cravings, the Pumpkin Chai Smoothie consists of spiced pumpkin purée, chai tea, non-fat yogurt, fresh ginger and soy milk. The Pumpkin N’ Spice Smoothie is an indulgent blend of spiced pumpkin purée, soy milk and non-fat yogurt. Available now through October 31, these two limited-edition pumpkin smoothies can be ordered exclusively on the Juice It Up!

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- menu pricing (topic)
- seasonal offerings (topic)
- Juice It Up! (company)
- Susan Taylor (person)
- smoothie menu (topic)
- limited edition flavors (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20230906_juice_it_up_ushers_in_autumn_with_limitededition_horchata__pumpkin_smoothie.html). Summarized by Burnaze (https://burnaze.com/article/e3ce4c9d-b036-4656-a23e-ffb2edc276b2).
