---
title: "Culture, A Day Spa launches franchise offering"
url: https://burnaze.com/article/e73e4c3a-1480-4b66-bea4-b53cb86da60f
source: "Franchise Magazine USA — Beauty"
original_url: https://franchisemagazineusa.com/culture-a-day-spa-launches-franchise/
author: "David Gibb"
category: "Spa & massage"
industry: "Beauty & Wellness"
segment: "Spa & massage"
published: 2026-05-14T16:05:52.000Z
modified: 2026-10-31T13:18:18.795Z
image: https://franchisemagazineusa.com/wp-content/uploads/2026/05/Culture_A_Day_Spa_is_an_award_winning_luxury_spa_in_Frisco.jpg
---

# Culture, A Day Spa launches franchise offering

**TL;DR:** Culture, A Day Spa, a Texas-based luxury spa brand, has launched a national franchise platform after seven years of development. The brand, founded by Katelin and Jon Schebler, offers a modern spa experience with excellent service and consistency.

*By David Gibb, originally published in Franchise Magazine USA — Beauty on 2026-05-14. [Read the original](https://franchisemagazineusa.com/culture-a-day-spa-launches-franchise/).*

## Story

The boutique wellness and self-care space is thriving, and one award-winning luxury spa is debuting a franchise platform that entrepreneurs can leverage to access a piece of that market.

Culture, A Day Spa announced Tuesday the official kickoff of their national franchise expansion. The brand, founded in Frisco, Texas in 2018 by Katelin and Jon Schebler, provides a modern spa experience that’s backed by a foundation of excellent service and incredible consistency. Their new franchise offering is designed to scale and backed by seven-plus years of brand development and operational learning.

“Our mission has always been to build a brand where excellence is not optional, it is the standard,” said Culture co-founder and CEO Katelin Schebler. “Through franchising, we are offering entrepreneurs and investors the opportunity to own a luxury spa brand with established systems, strong unit economics, and meaningful impact in their communities.”

The goal of the program is to create a white-glove support experience for Culture, A Day Spa franchisees that mimics the experience their clients receive at the spa. The brand will provide operators with extensive pre-opening guidance, including site selection, lease negotiation, build-out in a way that ensures a luxury environment, and ongoing leadership development.

Culture’s franchise model also delivers proprietary operational and service protocols, comprehensive role-based training, and other perks, like advanced marketing and vendor partnership. Franchisees will gain access to Culture’s exclusive line of KS Esthetics Professional Skincare products as well.

In a crowded marketplace, Culture, A Day Spa’s locations stand out by creating a luxury environment for clients and employees alike. The company’s offering seeks to enable entrepreneurs to open a spa in their community that provides the quality of service and experience that usually requires a trip to a major resort.

As they enter this next phase, Culture is looking to connect with discerning entrepreneurs and strategic investors who understand how to deliver high-quality services in high-income markets.

## Entities

- Beauty & Wellness (sector)
- texas (location)
- Franchise Magazine USA (publication)
- national expansion (topic)
- brand development (topic)
- David Gibb (person)
- unit economics (topic)
- luxury spa (topic)
- franchise offering (topic)
- Culture, A Day Spa (company)
- Katelin Schebler (person)
- Jon Schebler (person)

---
Originally reported by David Gibb, Franchise Magazine USA — Beauty (https://franchisemagazineusa.com/culture-a-day-spa-launches-franchise/). Summarized by Burnaze (https://burnaze.com/article/e73e4c3a-1480-4b66-bea4-b53cb86da60f).
