---
title: "People Are Using Google “Near Me” Searches to Choose Restaurants"
url: https://burnaze.com/article/e77b9e95-4139-424c-86cd-f84c1312da52
source: "1851 Franchise"
original_url: https://1851franchise.com/people-are-using-google-near-me-searches-to-choose-restaurants-2707686
category: "Restaurants"
industry: "Restaurants"
topics: ["Technology"]
published: 2018-08-30T17:12:56.000Z
modified: 2026-11-01T02:34:01.431Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/e2268bbabac9664061428d5b5bcd8110585.jpg
---

# People Are Using Google “Near Me” Searches to Choose Restaurants

**TL;DR:** Uberall reported that 82% of participants use Google's "near me" function to find nearby store locations, with 92% of millennials doing so. The study found that finding nearby store locations was one of the top five uses for the function.

*originally published in 1851 Franchise on 2018-08-30. [Read the original](https://1851franchise.com/people-are-using-google-near-me-searches-to-choose-restaurants-2707686).*

## Story

Uberall, a digital location marketing platform, has reported on the use of Google’s “near me” function. According to a recent article in Fast Casual, the study found that finding nearby store locations was one of the top five uses for the function. 82 percent of participants in the report said that they have used the app for one of these searches. Amongst millennial participants, that proportion was higher, reaching 92 percent.

"For all the talk of mobile displacing brick-and-mortar shopping, our data finds that these devices are hugely supportive of in-store foot traffic. Checking hours and finding nearby locations were two of the most popular use cases from respondents," said Josha Benner, Co-founder of Uberall.

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- FastCasual (publication)
- Google (company)
- mobile shopping (topic)
- google near me (topic)
- store location searches (topic)
- in-store foot traffic (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/people-are-using-google-near-me-searches-to-choose-restaurants-2707686). Summarized by Burnaze (https://burnaze.com/article/e77b9e95-4139-424c-86cd-f84c1312da52).