---
title: "Houston Business Journal: Eco-friendly auto shop to open 30 Houston locations"
url: https://burnaze.com/article/ea950c83-02d0-481c-8e9d-ed6240d75522
source: "1851 Franchise"
original_url: https://1851franchise.com/houston-business-journal-eco-friendly-auto-shop-to-open-30-houston-locations-1810
category: "Automotive"
industry: "Automotive"
topics: ["Development & multi-unit"]
published: 2015-06-11T22:17:05.000Z
modified: 2026-11-01T13:41:02.566Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/8d777f385d3dfec8815d20f7496026dc8022.png
---

# Houston Business Journal: Eco-friendly auto shop to open 30 Houston locations

**TL;DR:** Honest-1 Auto Care plans to open 30 franchise locations in the greater Houston area over the next five years. The brand is targeting women and millennials with transparent communication and eco-friendly practices.

*originally published in 1851 Franchise on 2015-06-11. [Read the original](https://1851franchise.com/houston-business-journal-eco-friendly-auto-shop-to-open-30-houston-locations-1810).*

## Story

In the next five years, Honest-1 Auto Care is looking to open 30 franchise locations throughout the greater Houston area. The Scottsdale, Arizona-based franchise is currently negotiating a lease in the Pasadena location of Houston.

“Houston’s the fastest-growing city in the country, I believe,” Chuck Fasnacht, region developer at Honest-1, told the Houston Business Journal. “The amount of growth that’s going on there is incredible, and we want to be a part of it.”

Honest-1 plans to spread its message in the Houston community by targeting women and millennials with transparent communication of the repair process and eco-friendly practices.

The brand is looking to open 30 locations in Houston and is searching for the right people to help build the brand in the market.

## Entities

- 1851 Franchise (publication)
- unit expansion (topic)
- Automotive (sector)
- houston (location)
- franchise locations (topic)
- eco-friendly practices (topic)

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Originally reported by 1851 Franchise (https://1851franchise.com/houston-business-journal-eco-friendly-auto-shop-to-open-30-houston-locations-1810). Summarized by Burnaze (https://burnaze.com/article/ea950c83-02d0-481c-8e9d-ed6240d75522).