---
title: "BoConcept"
url: https://burnaze.com/article/ec7919e4-6aa3-4397-ba8f-f9cf14d07781
source: "1851 Franchise"
original_url: https://1851franchise.com/boconcept-named-as-a-best-of-the-best-brand-at-the-international-franchise-expo-2703025
category: "General"
published: 2017-06-13T14:09:01.000Z
modified: 2026-11-01T04:12:33.190Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/67ab6702a610d925d73fb2eee41a01f45094.jpg
---

# BoConcept

**TL;DR:** The International Franchise Expo will feature many franchisors at the Javitz Center in New York City from June 15-17. Cassie, a specialist in content marketing and PR, has experience in digital and traditional media.

*originally published in 1851 Franchise on 2017-06-13. [Read the original](https://1851franchise.com/boconcept-named-as-a-best-of-the-best-brand-at-the-international-franchise-expo-2703025).*

## Story

Cassie has over five years of digital and traditional media experience. She joined NLA after working as a television news producer in both Milwaukee and Chicago, and now specializes in aligning strategies across the board for her clients, ultimately building buzz and telling compelling stories through content marketing, social media, digital campaigns and traditional PR.

Cassie has a Bachelor of Arts in Broadcast and Electronic Communications from Marquette University. In her spare time, Cassie enjoys traveling and exploring what new cities have to offer in addition to spending time with her friends and family.

## Entities

- 1851 Franchise (publication)
- General (sector)
- Milwaukee (location)
- content marketing (topic)
- BoConcept (company)
- franchise expo (topic)
- traditional media (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/boconcept-named-as-a-best-of-the-best-brand-at-the-international-franchise-expo-2703025). Summarized by Burnaze (https://burnaze.com/article/ec7919e4-6aa3-4397-ba8f-f9cf14d07781).