---
title: "MaidPro Identifies St. Louis, Missouri, as a Prime Market for Franchise Expansion"
url: https://burnaze.com/article/ed1650b0-909e-4cf3-ad7b-1db0103e474e
source: "1851 Franchise"
original_url: https://1851franchise.com/maidpro-identifies-st-louis-missouri-as-a-prime-market-for-franchise-expansion-2719207
category: "Cleaning & maid"
industry: "Home Services"
segment: "Cleaning & maid"
topics: ["Development & multi-unit"]
published: 2022-07-25T21:16:00.000Z
modified: 2026-11-01T02:10:54.535Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/55f4624d1305be46a6996b214495bc3d8888.jpg
---

# MaidPro Identifies St. Louis, Missouri, as a Prime Market for Franchise Expansion

**TL;DR:** MaidPro has identified St. Louis, Missouri, as a prime market for franchise expansion, with seven available territories and a growing population of almost 3 million people. The brand currently has two operations in the area and is positioned to establish new operations to meet the growing demand for residential cleaning services.

*originally published in 1851 Franchise on 2022-07-25. [Read the original](https://1851franchise.com/maidpro-identifies-st-louis-missouri-as-a-prime-market-for-franchise-expansion-2719207).*

## Story

MaidPro, the 280-plus unit home-cleaning franchise under the Threshold Brands umbrella, has identified St. Louis, Missouri, as a target market for further franchise development. Though the brand currently has two operations in the area, MaidPro St. Louis and MaidPro Crestwood, seven additional territories are currently available.

“St. Louis has an existing population of almost 3 million people, and it’s very family-friendly,” explained Tom Manchester, president of MaidPro. “Though housing developments are ongoing in the area, its lower cost of living will be even more attractive to families as the cost of living skyrockets elsewhere.”

St. Louis has been identified on U.S. News’ Best Places to Live and Best Places to Retire lists, and it is clear that people are noticing. According to St. Louis Magazine, St. Charles County has been the state’s fastest-growing county for more than three decades, attracting an average of 5,000 new residents annually. In the same county, construction permits have exceeded pre-pandemic numbers.

As more homes are built and more families settle into the communities, MaidPro is positioned to establish new operations in the area, inserting franchisees into markets with still-growing demand.

Within the booming home services industry, the cleaning service has carved out its niche. While some homeowners view home maintenance as an opportunity to take time to themselves and unwind, a large majority view these tasks as things that must be handled before moving on to more exciting things.

One of the brand’s major selling points is its ability to return the most valuable resource — time — to its clients. As franchisees look to establish their businesses, this, alongside MaidPro’s low initial investment, low competitive risk and strong potential for return on investment, will allow business owners to enter their markets and capitalize on the year-round demand for residential cleaning services.

“Now is a wonderful time to invest in the MaidPro name and grow a business within a uniquely rewarding brand. We pride ourselves on doing things differently than most franchises, not stifling the entrepreneurial spirit of our partners,” Manchester added.

## Entities

- 1851 Franchise (publication)
- Home Services (sector)
- franchise expansion (topic)
- Multi-Unit (company)
- Threshold Brands (company)
- st louis (location)
- MaidPro (company)
- market development (topic)
- home services industry (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/maidpro-identifies-st-louis-missouri-as-a-prime-market-for-franchise-expansion-2719207). Summarized by Burnaze (https://burnaze.com/article/ed1650b0-909e-4cf3-ad7b-1db0103e474e).