---
title: "Taco John’s® Celebrates 52nd Anniversary with Customer Appreciation Day"
url: https://burnaze.com/article/ef965c5a-5ac5-4c45-9cfe-a8e5d2ee2d65
source: "Franchising.com"
original_url: https://www.franchising.com/news/20210810_taco_johns_celebrates_52nd_anniversary_with_customer_appreciation_day.html
category: "Mexican"
industry: "Restaurants"
segment: "Mexican"
published: 2021-08-10T12:00:00.000Z
modified: 2026-11-01T02:25:03.976Z
image: https://imgs.franchising.com/brands/social/tacojohns.jpg
---

# Taco John’s® Celebrates 52nd Anniversary with Customer Appreciation Day

**TL;DR:** Taco John's celebrated its 52nd anniversary with a customer appreciation day, offering a free Crispy Beef Taco with any purchase. The event was held systemwide, with additional offers like BOGO Breakfast Burritos available to loyalty program members.

*originally published in Franchising.com on 2021-08-10. [Read the original](https://www.franchising.com/news/20210810_taco_johns_celebrates_52nd_anniversary_with_customer_appreciation_day.html).*

## Story

To celebrate serving bigger. bolder. better.

flavors to guests across the country for 52 years, Taco John’s is hosting a systemwide Customer Appreciation Day. During lunch and dinner on Friday, Aug. 13, Taco John’s is thanking its loyal guests by giving away a FREE Crispy Beef Taco - fresh crispy shell filled with 100% American beef, mild sauce, lettuce and cheese - with any purchase!

To add to the excitement, guests may enjoy BOGO Breakfast Burritos until 10:30 a.m. on Thursday, Aug 12.

Guests must have the Mobile App and be signed up for the Taco John’s Loyalty Program to receive these offers.

“We wouldn’t be where we are today, with nearly 400 restaurants in 22 states, without the support of our loyal customers,” said Chief Marketing Officer Barry Westrum. “That’s why we want to celebrate our anniversary by saying ‘thank you’ to our guests. And there’s no better way to say thank you than by giving away our famous Crispy Beef Tacos! We look forward to celebrating with everyone next week!”

With its fusion of distinctive flavors and south-of-the-border spices, the Taco John’s menu offers several signature items, including Meat & Potato Burritos, Stuffed Grilled Tacos and Potato Olés®. Taco John’s features signature specials like Taco Tuesday® and discounted breakfast burritos on Wake Up Wednesday!®

Taco John's is the 3rd largest Mexican QSR with a proven business model that has thrived for 56 years and is poised for growth. Don’t just add Mexican to your portfolio…add West-Mex!

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- loyalty program (topic)
- Taco John's (company)
- menu promotion (topic)
- brand anniversary (topic)
- customer appreciation day (topic)
- qsr anniversary (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20210810_taco_johns_celebrates_52nd_anniversary_with_customer_appreciation_day.html). Summarized by Burnaze (https://burnaze.com/article/ef965c5a-5ac5-4c45-9cfe-a8e5d2ee2d65).