---
title: "Your travel guide…Discovery Map of Santa Monica releases new editions"
url: https://burnaze.com/article/f2d2a3c1-79d9-49c6-b664-fee5f4834f12
source: "Franchising.com"
original_url: https://www.franchising.com/news/20231019_your_travel_guidediscovery_map_of_santa_monica_releases_new_editions.html
category: "General"
published: 2023-10-19T12:00:00.000Z
modified: 2026-10-31T20:30:34.842Z
image: https://images.unsplash.com/photo-1450101499163-c8848c66ca85?w=1600&q=80&auto=format&fit=crop
---

# Your travel guide…Discovery Map of Santa Monica releases new editions

**TL;DR:** Discovery Map of Santa Monica has released new editions of its travel guide, a colorful, hand-drawn map that helps travelers find local dining, attractions, and businesses. The map is available in print and interactive formats, providing exposure for local advertisers and information for visitors and locals.

*originally published in Franchising.com on 2023-10-19. [Read the original](https://www.franchising.com/news/20231019_your_travel_guidediscovery_map_of_santa_monica_releases_new_editions.html).*

## Story

“Santa Monica is one of the more iconic and recognizable coastal towns in the United States. Yet there’s so much more to it and than the boardwalk and the beaches,” said Balsley. “Local business owners love our map as a one-of-a-kind advertising resource as people tend to keep Discovery Maps and refer to them again and again during and sometimes, after their visits. This provides an even greater level of exposure for each advertiser who bought space on our map.”

Discovery Maps are colorful, hand-drawn maps that have become a favorite of travelers for finding great local dining, attractions, businesses and cultural experiences. Discovery Map of Santa Monica includes sites and destinations in the downtown areas as well as the surrounding areas.

Discovery Maps are typically found on display in local stores, restaurants, hotels, attractions and other high traffic areas. In addition to the printed map, Discovery Map offers information for Santa Monica visitors, locals and for those planning a trip. The interactive map on the site is to scale thus can be used for directions as well as to access detailed information about areas of interest, places to eat, lodging and other noteworthy sites including and beyond the printed map area.

## Entities

- Franchising.com (publication)
- General (sector)
- Discovery Map (company)
- local advertising (topic)
- travel guide (topic)
- Santa Monica (location)
- map publication (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20231019_your_travel_guidediscovery_map_of_santa_monica_releases_new_editions.html). Summarized by Burnaze (https://burnaze.com/article/f2d2a3c1-79d9-49c6-b664-fee5f4834f12).