---
title: "Juice It Up! has opened in Murrieta"
url: https://burnaze.com/article/f7310c3d-fe0e-4620-ba4c-d6464e5a8954
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240926_juice_it_up_has_opened_in_murrieta.html
category: "Beverage & juice"
industry: "Restaurants"
segment: "Beverage & juice"
published: 2024-09-26T12:00:00.000Z
modified: 2026-10-31T18:35:46.087Z
image: https://images.unsplash.com/photo-1561758033-d89a9ad46330?w=1600&q=80&auto=format&fit=crop
---

# Juice It Up! has opened in Murrieta

**TL;DR:** Juice It Up! has opened its second location in Murrieta, California, owned and operated by Vikram Brar and Avneet Kang. The new store offers the brand's full menu of juices, smoothies, and bowls.

*originally published in Franchising.com on 2024-09-26. [Read the original](https://www.franchising.com/news/20240926_juice_it_up_has_opened_in_murrieta.html).*

## Story

Juice It Up! has opened its second location in Murrieta, California. The store is owned and operated by Vikram Brar and Avneet Kang, who are embarking on their franchise journey with Juice It Up! Located at the Murrieta Bella Piazza, Juice It Up! is now serving its full menu of deliciously flavorful and fresh-squeezed raw juices, blended-to-order smoothies and açaí and superfruit bowls to individuals seeking delicious options to fuel their active lifestyle.

"I’ve been a loyal customer for years thanks to a friend's recommendation, and have always been impressed by the brand’s ability to create smoothies, juices and bowls that are delicious and make me feel great," said Brar. "I look forward to generating positive community impact by supporting local partnerships, initiatives, charities and events, as well as offering a positive, welcoming workplace for our employees."

Juice It Up! boasts a menu focused on flavor and functionality — crafted not only to taste great but support an active lifestyle. Juice It Up! has helped guests “Live Life Juiced!,” a motto that underscores the brand’s commitment to providing products geared to fuel each day.

Juice It Up!’s new Murrieta location is located at 40250 Murrieta Hot Springs Road, Suite #109, and can be reached at (951) 691-8500. The location is open daily from 7:00 a.m. to 7:00 p.m.

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- QSR (sector)
- new location (topic)
- franchise opening (topic)
- Juice It Up! (company)
- Murrieta (location)
- Vikram Brar (person)
- Avneet Kang (person)

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Originally reported by Franchising.com (https://www.franchising.com/news/20240926_juice_it_up_has_opened_in_murrieta.html). Summarized by Burnaze (https://burnaze.com/article/f7310c3d-fe0e-4620-ba4c-d6464e5a8954).