---
title: "New Mystery Drink at Scooter’s Coffee® Provides an Element of Surprise and Also a Delight for Taste Buds"
url: https://burnaze.com/article/fa47b647-5d27-4ee1-a739-a3e04845cdbe
source: "Franchising.com"
original_url: https://www.franchising.com/news/20240827_new_mystery_drink_at_scooters_coffee_provides_an_element_of_surprise_and_al.html
category: "Coffee & tea"
industry: "Restaurants"
segment: "Coffee & tea"
published: 2024-08-27T12:00:00.000Z
modified: 2026-11-01T22:32:38.102Z
image: https://images.unsplash.com/photo-1504674900247-0877df9cc836?w=1600&q=80&auto=format&fit=crop
---

# New Mystery Drink at Scooter’s Coffee® Provides an Element of Surprise and Also a Delight for Taste Buds

**TL;DR:** Scooter's Coffee is introducing a new Mystery Drink with a secret ingredient, available for a limited time at all locations. The company, founded in 1998 by Don and Linda Eckles, has over 800 stores in 30 states and is striving to become the #1 drive-thru specialty coffee franchise system in the nation.

*originally published in Franchising.com on 2024-08-27. [Read the original](https://www.franchising.com/news/20240827_new_mystery_drink_at_scooters_coffee_provides_an_element_of_surprise_and_al.html).*

## Story

OMAHA, Neb. - Scooter’s Coffee is introducing a sweet yet mysterious new flavor that will keep customers guessing about the secret ingredient in every sip.

The new Mystery Drink is now available for a limited time at all Scooter’s Coffee locations. This indulgent beverage is only available as a blended espresso drink in a medium size and features a surprising and sweet ingredient that will both delight and confound. Inspired by the mystery within, each Mystery Drink comes served in a unique and mystical new cup.

While customers test their taste buds to identify the secret ingredient, clues will be provided to help crack the case. Aspiring drink detectives can scan the QR code on the cup and follow Scooter’s Coffee on social media including Facebook, Instagram, TikTok or X for hints about the delicious answer.

The Mystery Drink won’t remain a mystery for long. Download the Scooter’s Coffee mobile app or Scoot On Around™ to begin your investigation at your nearest Scooter’s Coffee location.

Founded in 1998 by Don and Linda Eckles in Bellevue, Nebraska, Scooter’s Coffee uses only the finest coffee beans in the world, which are roasted by its affiliated company, Harvest Roasting, in Omaha, Nebraska. In over 25 years of business, the key to Scooter’s Coffee’s success is simple: stay committed to the original business principles and company’s four core values, which are Integrity, Love, Humility and Courage. The Scooter’s Coffee Brand Promise, often recited to franchisees, customers and employees, is: “Amazing People, Amazing Drinks… Amazingly Fast!

®” It represents the company’s business origins and reflects a steady commitment to providing an unforgettable experience to loyal and new customers.

Scooter’s Coffee‘s network includes 800 stores in 30 states and is striving to become the #1 drive-thru specialty coffee franchise system in the nation. Scooter’s Coffee ranked #13 on Yelp’s 2023 list of 50 Most Loved Brands in the U.S. and ranked #2 on Franchise Times Fast & Serious 40 Smartest-Growing Franchises in 2024.

## Entities

- Franchising.com (publication)
- Restaurants (sector)
- limited time offer (topic)
- Franchise Times (publication)
- new menu item (topic)
- Scooter's Coffee (company)
- Don Eckles (person)
- Linda Eckles (person)
- coffee franchise (topic)
- Yelp (company)
- Harvest Roasting (company)
- mystery drink (topic)

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Originally reported by Franchising.com (https://www.franchising.com/news/20240827_new_mystery_drink_at_scooters_coffee_provides_an_element_of_surprise_and_al.html). Summarized by Burnaze (https://burnaze.com/article/fa47b647-5d27-4ee1-a739-a3e04845cdbe).