---
title: "Business Observer: Big Blue Swim School Plans Major Florida Expansion"
url: https://burnaze.com/article/fae3d128-05e0-46df-a261-42f60f707963
source: "1851 Franchise"
original_url: https://1851franchise.com/business-observer-big-blue-swim-school-plans-major-florida-expansion-2709760
category: "Swim"
industry: "Education & Childcare"
segment: "Swim"
topics: ["Development & multi-unit"]
published: 2019-12-25T06:01:54.000Z
modified: 2026-11-01T02:04:16.089Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/754fbb9c4f34dd0f8e27318b1e2e97d34907.jpg
---

# Business Observer: Big Blue Swim School Plans Major Florida Expansion

**TL;DR:** Big Blue Swim School plans to expand in Florida with new locations in Fort Lauderdale, Miami, Tampa, and Sarasota. The swim brand's founder, Chris DeJong, discussed the expansion and the brand's proprietary curriculum.

*originally published in 1851 Franchise on 2019-12-25. [Read the original](https://1851franchise.com/business-observer-big-blue-swim-school-plans-major-florida-expansion-2709760).*

## Story

Big Blue Swim School was recently featured in the Business Observer, Florida's Newspaper for the C-Suite. The emerging swim brand touched upon details on their Florida expansion, especially into areas such as Fort Lauderdale, Miami, Tampa and Sarasota.

In the article, Big Blue Swim School's Founder Chris DeJong told the reporter, “In Florida obviously swimming is important. We’ve created a new type of swim lesson experience — a proprietary curriculum that gets faster and better results. As soon as parents try Big Blue Swim School, they stay with us.”

## Entities

- 1851 Franchise (publication)
- unit expansion (topic)
- Education & Childcare (sector)
- Big Blue Swim School (company)
- Tampa (location)
- Miami (location)
- Chris DeJong (person)
- swim lessons (topic)
- Sarasota (location)
- Fort Lauderdale, Florida (location)
- florida expansion (topic)
- proprietary curriculum (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/business-observer-big-blue-swim-school-plans-major-florida-expansion-2709760). Summarized by Burnaze (https://burnaze.com/article/fae3d128-05e0-46df-a261-42f60f707963).