---
title: "New York Times: MOOYAH Burgers, Fries & Shakes Weighs in on Job and Wage Gains"
url: https://burnaze.com/article/fce72f19-acbc-43cd-82a6-fe99b1547425
source: "1851 Franchise"
original_url: https://1851franchise.com/new-york-times-mooyah-burgers-fries-shakes-weighs-in-on-job-and-wage-gains-2705511
category: "Burger"
industry: "Restaurants"
segment: "Burger"
published: 2018-02-08T21:16:19.000Z
modified: 2026-11-01T04:09:53.982Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/c98da86896358ac02d3a380498f839a16865.jpg
---

# New York Times: MOOYAH Burgers, Fries & Shakes Weighs in on Job and Wage Gains

**TL;DR:** MOOYAH Burgers, Fries & Shakes is competing for workers with creative hiring strategies in a tight job market. The brand has introduced the PAM Program to tap into part-time employees for local store marketing and community building efforts.

*originally published in 1851 Franchise on 2018-02-08. [Read the original](https://1851franchise.com/new-york-times-mooyah-burgers-fries-shakes-weighs-in-on-job-and-wage-gains-2705511).*

## Story

As unemployment has continued to stay low, franchise restaurants like Dallas-based better burger brand MOOYAH Burgers, Fries & Shakes continue to look for ways to compete for good workers in a tight and competitive market.

A recent New York Times article reported that unemployment hit a 17 year low. For that reason, MOOYAH has gotten more creative in hiring - including the introduction of the PAM Program which aims to tap into part time employees who can handle local store marketing and community building efforts for franchisees.

“Why do I have to be pigeonholed into a particular résumé or a particular experience?” Michael Mabry, President & COO of MOOYAH told the New York Times in regards to his recruitment approach. “I’m sure there is someone out there who can bring something different to the team. It’s just having an open mind.”

## Entities

- 1851 Franchise (publication)
- Restaurants (sector)
- MOOYAH (company)
- Michael Mabry (person)
- job market (topic)
- hiring strategies (topic)
- local store marketing (topic)
- competitive market (topic)
- part time employees (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/new-york-times-mooyah-burgers-fries-shakes-weighs-in-on-job-and-wage-gains-2705511). Summarized by Burnaze (https://burnaze.com/article/fce72f19-acbc-43cd-82a6-fe99b1547425).