---
title: "Sweet Paris Brings New Location to Galleria Shopping Center in Edina."
url: https://burnaze.com/article/fcf9006f-a9b3-4d99-b97e-a8a32f3f0613
source: "Franchising.com"
original_url: https://www.franchising.com/news/20250409_sweet_paris_brings_new_location_to_galleria_shopping_center_in_edina.html
category: "Snacks & dessert"
industry: "Restaurants"
segment: "Snacks & dessert"
topics: ["Development & multi-unit"]
published: 2025-04-09T12:00:00.000Z
modified: 2026-10-31T17:58:08.304Z
image: https://images.unsplash.com/photo-1561758033-d89a9ad46330?w=1600&q=80&auto=format&fit=crop
---

# Sweet Paris Brings New Location to Galleria Shopping Center in Edina.

**TL;DR:** Sweet Paris Crêperie & Café is opening a new location in the Galleria shopping center in Edina, Minnesota, in fall 2025, as part of a four-unit agreement with Tenacity Restaurant Group. The group, led by CEO Dustin Wetzel, has already brought two Sweet Paris locations to the state.

*originally published in Franchising.com on 2025-04-09. [Read the original](https://www.franchising.com/news/20250409_sweet_paris_brings_new_location_to_galleria_shopping_center_in_edina.html).*

## Story

Sweet Paris Crêperie & Café announces a new location slated for fall of 2025. The newest café will be opening in the Galleria, an upscale shopping experience in Edina, Minnesota.

Behind the new café opening is Tenacity Restaurant Group, led by CEO Dustin Wetzel, CFO Pete Thelen, and Dan Vansteenburg. As a group, they bring over two decades in restaurant experience. In a four-unit signed agreement with Sweet Paris, the team has already brought two locations to the state – Sweet Paris in Woodbury and Sweet Paris in Mall of America. Tenacity Restaurant Group has been committed to developing restaurant concepts across the Twin Cities since the early 2000s.

“Bringing Sweet Paris to the Galleria allows us to reach more members of the Twin Cities community,” said Dustin Wetzel, Co-Owner of Tenacity Restaurant Group. “We’ve developed a strong relationship with the Sweet Paris team as we’ve established our footprint in the Twin Cities area, and we are eager to continue to develop our partnership through this next café opening. The Galleria is the perfect place for our new location, in the heart of Edina, just outside of Minneapolis and Saint Paul.”

Sweet Paris was founded in 2012 by Ivan and Allison Chavez with a mission to revive the art of eating crepes.

## Entities

- Franchising.com (publication)
- unit expansion (topic)
- QSR (sector)
- location opening (topic)
- restaurant development (topic)
- Allison Chavez (person)
- Sweet Paris (company)
- Ivan Chavez (person)
- Tenacity Restaurant Group (company)
- Dustin Wetzel (person)
- Pete Thelen (person)
- Dan Vansteenburg (person)

---
Originally reported by Franchising.com (https://www.franchising.com/news/20250409_sweet_paris_brings_new_location_to_galleria_shopping_center_in_edina.html). Summarized by Burnaze (https://burnaze.com/article/fcf9006f-a9b3-4d99-b97e-a8a32f3f0613).
