---
title: "AWATfit Looking to Enter New Jersey"
url: https://burnaze.com/article/ff8da3be-ee00-4993-8233-aa9b0031c9d3
source: "1851 Franchise"
original_url: https://1851franchise.com/awatfit-looking-to-enter-new-jersey-2714439
category: "Boutique fitness"
industry: "Fitness"
segment: "Boutique fitness"
published: 2020-12-09T02:21:10.000Z
modified: 2026-11-01T02:27:10.277Z
image: https://newimage.1851franchise.com/cdn-cgi/image/quality=85,format=webp,width=1280,height=720/story/featureImage/7134d45668f0699c5e347e7e6ee7ffc44158.jpg
---

# AWATfit Looking to Enter New Jersey

**TL;DR:** AWATfit is looking to expand into New Jersey, offering personal training services outside of a gym setting. AWATfit CEO Richard Decker built the fitness brand to provide an alternative to traditional gym settings.

*originally published in 1851 Franchise on 2020-12-09. [Read the original](https://1851franchise.com/awatfit-looking-to-enter-new-jersey-2714439).*

## Story

In the age of COVID-19, workouts have been done at home squeezed in between Zoom calls in the backyard or living room. NJ.com reported that AWATfit is looking to expand into New Jersey to provide residents with personal training services outside of a gym setting.

AWATfit CEO Richard Decker built the fitness brand knowing the challenges that come with brick-and-mortar gyms and traditional fitness programs. By encouraging clients to exercise outside, he’s seen boosted energy levels in his clients and improved results.

“‘You call, we roll’ is one of our mottos,” Decker told NJ.com. “We basically show up at your home, beaches, parks and other specific places where we host classes. The trucks can hold anything from a one-on-one session to a 20-person workout. We do fundraising events with the trucks as well.”

## Entities

- 1851 Franchise (publication)
- unit expansion (topic)
- Fitness (sector)
- new jersey (location)
- personal training (topic)
- gym alternative (topic)

---
Originally reported by 1851 Franchise (https://1851franchise.com/awatfit-looking-to-enter-new-jersey-2714439). Summarized by Burnaze (https://burnaze.com/article/ff8da3be-ee00-4993-8233-aa9b0031c9d3).