Join the Evolution: IFA26 Hosts the Largest and Most Influential Gathering in Franchising

The International Franchise Association will host its Annual Convention in two weeks, February 23-25, at the Mandalay Bay Convention Center in Las Vegas. The Convention is the largest and most influential gathering in franchising, bringing together thousands of franchise leaders, innovators, and entrepreneurs every year for unmatched learning, connection, and growth. Attendees can explore every aspect of franchising, from business development ideas to strategies for personal growth and unique opportunities for networking.

They get all the franchise-focused education, community building, and support for their franchising journey in one single location. The full agenda for the IFA26 Convention can be found HERE. The event theme of this year’s Convention is “Evolve,” which reflects a transformational experience built for franchising.

The IFA reimagined its flagship event with new features and fresh formats designed to help attendees evolve their brand, their team, and their leadership. Evolved Connection - Connections in franchising are priceless - in business, mentorship, friendship, and everything in between. The IFA26 layout features cozy meet-up hubs, gentle content scheduling, and private meeting areas to support attendee connections throughout the course of the event.

Evolved Ideas – IFA26 will share big ideas, proven practices, and smarter tools with all Convention attendees. From cutting-edge solutions in the AI + Technology Lab to six timely learning paths with immersive workshops to the innovation theaters in Franchise City, everyone will get what they need for what’s next. Evolved Experience – The Convention’s focused three-day agenda is infused with world-class ideas and moments of real connection.

From a custom schedule to toasting new friends at the expansive new Beer Garden, attendees get their best franchising event, their way. Keynote speakers: Daymond John – Star of ABC’s Shark Tank; founder/CEO of FUBU Kat Cole – AG1; former president and COO, Focus Brands Codie Sanchez – co-owner, ResiBrands, founder and CEO, Contrarian Thinking Convention by the numbers 3 – General Sessions 3 – Keynote Speakers 5 – New Networking Areas and Pavilions 6 – Educational Pathways 40+ – Educational Sessions 3 – Franchise Main Street Theatres 1 – Beer Garden/Cafe Bar 400+ – Vendors 200+ – Speakers Convention attendees By Industry 66 percent – Service 20 percent – Food and beverage 14 percent – Retail By IFA member type 45 percent – Franchisor 12 percent – Franchisee 43 percent – Supplier By title 48 percent – C-Suite 27 percent – Development/Sales 14 percent – Operations 11 percent – Marketing/Technology Register for the IFA Convention and make sure you don’t miss the premier franchising event of the year.