TL;DR
Home Clean Heroes experienced a 112% increase in year-over-year revenue in Q3 2021, driven by its differentiated cleaning services and a permanent need for cleaning services. The company plans to double its ownership count within the next six to 12 months, focusing on Virginia, Florida, North Carolina, and Texas.
2021 has been a breakout year for Home Clean Heroes. Since the pandemic, people have been spending more time at home than ever, which means their cleaning needs have exponentially increased. We’re not only servicing customers at an all-time high, but we’re expanding our footprint and our internal team.
Heading into the tail end of the year, the demand for Home Clean Heroes’ differentiated cleaning services continues to grow. Even with a vaccine rollout and pandemic recovery, millions of Americans are continuing to work from home or spend more time in their living spaces, resulting in a permanent need for cleaning services, an industry that is already poised to generate $900 million in revenue this year alone.
- Unique innovations like its Force Field Disinfecting Mist stand out in this space.
- By positively charging sprayed particles with electrodes, the brand created a separate revenue generator for franchisees that is 99.9% effective at killing influenza, norovirus, salmonella and COVID-19.
- Add-on services like this, combined with the brand’s built-in recurring revenue model, keeps customers coming back for that spotless clean and gives franchisees reliable revenue to plan for the future.
Home Clean Heroes also has big plans for the rest of the year when it comes to franchise development. Focusing on Virginia, Florida, North Carolina and Texas, the team hopes to double the current ownership count within the next six to 12 months.
To help support this growth, the Home Clean Heroes team also welcomed a new vice president of development, Jen Olson, to the team. Olson is a Michigan State University graduate with almost 20 years of experience in franchise development. She has worked with brands of all sizes, including Regis Brands (Supercuts, Pro Cuts, Roosters) and most recently NOW Massage. She is also no stranger to the home services industry, having held leadership roles for service brands like Mr. Handyman and 1-800-DryClean, among others.
“Our pipeline is looking better than ever,” said president Joe Delatte. “We are thrilled to have Jen on the team and are confident she will help us bring the Home Clean Heroes name to communities across the country. We’ve been growing nonstop this year, and we’re going to use that momentum to take us to the next level.”
In this story
This story was originally published in 1851 Franchise on November 17, 2021. Burnaze summarizes and links to the original reporting.
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