Built for the Future of Fast Casual: TOGO’S Sandwiches Taps Franchise FastLane to Expand its Next-Gen Concept

Brand history

• Founded in 1971 in San Jose, California, TOGO’S has built a loyal following by focusing on the sandwich as its core offering.

• Known for its hand-sliced premium pastrami, turkey, and roast beef, the brand offers a high-quality menu featuring artisan breads and ingredients.

• There are more than 170 locations across the West.

• The 3.0 model provides a modernized restaurant experience that benefits customers and staff.

• It uses a pay-first operating platform that integrates with third-party delivery providers.

• Kiosk ordering allows guests to place orders in-store, reducing wait times and improving throughput.

• The combi oven introduced a new hot sandwich menu, including a line of cheesesteak and french dip sandwiches.

• The design refresh provides a contemporary look for stores and operations.

• 3.0 locations have higher average unit volumes and a streamlined three-position training model for faster onboarding.

Expansion plans

“We have 55 years of product credibility, a next-generation operating model that’s proven itself, and now the right partner to scale it,” said John Dyer, Vice President of Franchise Development at TOGO’S. “This is the right moment to accelerate our expansion and unlock the next chapter of growth for the TOGO’S brand.”

Franchise FastLane was selected to support the process; the partnership focuses on informing prospective franchisees at each step of the decision-making journey.

“TOGO’S has the heritage, the product, and now the infrastructure to grow significantly,” said Tim Koch, President of Franchise FastLane. “The 3.0 model is exactly the kind of differentiated, proven concept we look for when bringing a brand into our program.”

Franchise FastLane provides franchise development support, including a full-service FastLane program and a CarPool program that supports in-house development. The CarPool program uses a process and technology to assist brands in implementing development strategies.

All partners have access to the MasterMind program, where brands can connect with other FastLane Founders to share insights, discuss ideas, and strengthen franchisee support systems. These sessions help leaders refine strategies and identify opportunities.