Square: Payment & Business Tools for Franchise Growth

Square is a comprehensive business technology platform that empowers businesses of all sizes with flexible, integrated tools for payments, banking, POS systems and more.

Founded in 2009, Square began with a simple goal: make it easier for businesses to accept credit card payments. Since then, it has grown into one of the world’s leading commerce platforms. Backed by Block, Inc., Square offers an ecosystem of tools designed to help businesses sell anywhere, manage operations, engage customers and streamline finances — all from a single platform. Whether it’s a solo entrepreneur or a multi-unit franchise, Square provides scalable tools to meet evolving business needs.

Square’s model is built on flexibility, simplicity and integration. It combines proprietary hardware and software with seamless third-party compatibility, allowing business owners to manage everything from payroll to marketing in one intuitive system. Their open platform also enables integration with leading tools and APIs for custom solutions — meaning franchisees can scale smartly while staying efficient.

• Fully integrated POS systems and mobile payment solutions

• Online ordering and customizable e-commerce websites

• Built-in inventory, scheduling, payroll and customer engagement tools

• Business banking services including checking, savings and lending

• Real-time analytics and centralized dashboards

• Compatibility with third-party apps and hardware

• No long-term contracts, no hidden fees and offline payment options

Square processed over $209 billion in payments and supported over four billion transactions globally in 2023 alone. Its technology powers household brands like Shake Shack and Ben & Jerry’s, as well as thousands of independent franchisees. From food trucks to stadiums, Square has proven its versatility and value across industries.

Square continues to expand its ecosystem by investing in financial tools, AI-driven analytics and developer platforms. With a focus on inclusivity and scalability, the brand aims to further democratize access to commerce and financing — especially for underrepresented business owners. Its roadmap includes deeper integrations, enhanced data insights and global expansion.

• All-in-one ecosystem covering POS, banking and marketing

• Custom pricing for high-volume businesses

• Strong reputation with major enterprise clients and small businesses alike

• Built-in flexibility and third-party compatibility

• Hardware and software designed in-house for seamless performance

• Commitment to security, accessibility and business empowerment

Square offers a powerful, end-to-end platform for franchisees looking to simplify operations and scale with confidence. With tools for every touchpoint of a business — from payments to payroll — Square continues to shape the future of how businesses succeed.