Home Services Summit: USA Insulation Acquisition by The Riverside Company

In a recent interview in the Home Services Summit webinar series, Patrick Pitrone, President of USA Insulation discusses his experience building the brand as well as its recent acquisition of The Riverside Company. After graduating from Ohio University in 2000, Pitrone worked for Aramark for five years. He then decided to go back to his hometown of Cleveland, Ohio to work for the family business that his father started 36 years ago. In 2006, Pitrone’s father started to pursue the idea of franchising, and sold their first franchise in 2008.

Now, the company was acquired by The Riverside Company in December 2020. The brand currently has 60 units in 13 states and has become the largest residential retrofit insulation franchise system in the U.S. Pitrone hopes to continue this rapid growth, with plans to add 90 more units within the next five years.

“Four years ago, we put together a ten-year plan— to have 150 units,'' Pitrone said. “150 units is our sweet spot over the next five years and getting into Canada would be big for us as well.”