Why Child Care Franchise Discovery Point is Poised for Growth

When Cliff and Diane Clark founded Discovery Point in 1988, they had a simple mission: to create a loving and nurturing environment for the children in their community. Now, 32 years later, what started out as a small child care center has grown to 47 (soon to be 48) locations, throughout the southeastern United States.

The childcare industry is growing rapidly; in pre-COVID times, roughly 12.5 million American children attend childcare every week. The children’s daycare services industry made a total of $47.8 billion in revenue in 2016 and is projected to earn $52.5 billion by 2021. While this growth has been hampered somewhat by the pandemic, the status of daycare centers as essential businesses supporting their communities will ensure their relevance and long-term success.

The compassionate mission of Discovery Point sets the brand apart from other daycares. The Duluth, Georgia-based franchise provides care to children from 6 months to 12 years of age, and employs a holistic curriculum that aims to demonstrate the same love and care that children would receive from their parents. They also feature the nationally renowned Creative Curriculum® by Teaching Strategies, recognized for its fun, engaging and education-based experience for children.

For franchisees committed to providing early childhood development, Discovery Point is a fantastic opportunity. Aside from their immersive curriculum, the franchise has a supportive business model that provides four weeks of intensive classroom and onsite new owner training as well as continuing marketing and operational support.

One of the most enticing aspects of this franchise is the opportunity to own property; the turnkey franchise offers the opportunity for real estate investment where franchisees can own and manage the day care’s property and land, providing an enhanced security investment and long-term equity benefits. The initial investment for Discovery Point is from $405,570.

For entrepreneurs looking for an education franchise that truly puts education first, Discovery Point is a well-positioned opportunity. The franchise’s learning-first approach to caring for children has proven an increasingly popular choice for childcare professionals looking to start their own business.