TL;DR
Auntie Anne's is donating $1 for every lemonade product sold on August 20 to raise up to $10,000 for the Alex's Lemonade Stand Foundation. The company has been partnering with the foundation since 2011 to support childhood cancer research.
Auntie Anne’s is donating $1 for every lemonade product it sells nationally on Monday, August 20, according to a statement.
The goal is to raise up to $10,000 for the pretzel company’s charitable partner, the Alex’s Lemonade Stand Foundation. The ALSF focuses on fundraising for childhood cancer research and outreach. The two organizations started partnering in 2011.
“Caring for others has been a core value of Auntie Anne’s since ‘Auntie’ Anne Beiler’s first farmers market stand in 1988,” Auntie Anne’s president Heather Neary said in the statement. “Today, we’re proud to support Alex’s Lemonade Stand Foundation through a variety of initiatives, from our annual in-store fundraising campaign to our “For the Love of Pretzels” clothing and accessories collection. National Lemonade Day is another great opportunity for us to help ALSF cure childhood cancer, one cup at a time.”
In this story
This story was originally published in 1851 Franchise on August 17, 2018. Burnaze summarizes and links to the original reporting.
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