Pure Barre Celebrates 25 Years By Staging the Largest Simultaneous Barre Class in History

Pure Barre is “pulsing” into its 25th anniversary this year, commemorating the occasion with a one-time, global barre event on Tuesday, June 23.

As part of the official 25th Anniversary Celebration, Pure Barre will livestream an exclusively curated barre fitness class, held 72 stories above New York City at SUMMIT One Vanderbilt and taught by all-star instructor Michelle Ditto. More than 600 Pure Barre studios across the globe plan to join the livestream on YouTube at 12:30pm ET / 9:30am PT, which is also available to the public. This livestreamed workout is a large-scale event.

The NYC event will include media coverage, influencers, anniversary merchandise, and pop-ups.

“Pure Barre has pioneered the barre fitness space since its founding in 2001, and our community is one of the strongest and most passionate of any brand,” said Katelyn DiGiorgio, President of Pure Barre. “We wouldn’t want to celebrate this milestone without the incredible community that has championed Pure Barre for 25 years, so we are excited to bring everyone together both in person and virtually on June 23.”

Additionally, the 25th anniversary is being observed with promotions for members and newcomers. Studios may offer discounts on classes and multi-class passes. (Details vary by location.)

Newcomers can also try a class by filling out a form.

Pure Barre was started in 2001 by dancer and choreographer Carrie Dorr, who opened the first studio in Michigan and grew the concept to dozens of locations across the United States through bootstrapping and licensing agreements. In the 2010s, the brand experienced rapid growth. With ongoing development, Pure Barre has locations around the world, including studios in Mexico and Japan.