TL;DR
Artichoke Basille's Pizza has opened its second Arizona location in Phoenix, offering its authentic New York-style pizza and other menu items. The brand, founded by cousins Francis Garcia and Sal Basille in 2008, currently operates 15 locations nationwide.
The Phoenix menu will star Artichoke’s authentic New York slices and larger than life whole pies in 11 varieties, including signature styles like the namesake Artichoke Pie and Crab Pie, plus traditional pizzas like Margherita, Pepperoni, and Meatball. The menu will also feature a full bar, salads, and lighter fare to pair alongside the signature New York slices. The Phoenix location will be 2,500 square feet and will pay homage to Artichoke’s original outpost with antique tin ceiling and exposed brick.
Unlike the Tempe location, the indoor bar will feature more traditional touches with a wood back bar, lit glass shelving, wall-fixture beer taps, and a marble bar top, creating a cozy atmosphere within. Operable sliding windows will open on to the street, and outdoor seating will be available on a 400 square foot front patio.
“When I moved to Phoenix, I purposefully selected this area to live and become a part of this community,” said franchisee Ron Marino. “I quickly realized what a happening area this is, and felt that this community and neighborhood would embrace an Artichoke location, similar to the great reception we had in Tempe. I am thrilled to soon bring Artichoke Basille’s Pizza to the area, and share our high-quality pizzas and larger-than-life slices with more of Arizona.”
Founded in 2008 by cousins Francis Garcia and Sal Basille, Artichoke Basille’s Pizza specializes in serving an authentic style of pizza born and bred from fourth generation New York City pizzaiolos. Artichoke’s signature slices and whole pies feature a variety of toppings that range from the unique like artichoke cream sauce and Surimi crab meat to more traditional favorites like pepperoni, meatball, and ricotta. Unlike other fast casual pizza concepts, Artichoke’s pies are never made in a conveyor belt oven, but instead cooked to perfection in a more traditional deck oven.
Their award-winning pizzas have attracted a cult-like fanbase of local New Yorkers, tourists, and celebrities alike, and founders Fran & Sal have garnered national recognition with appearances on The Rachael Ray Show, Fox & Friends, late night TV shows, and two of their own Cooking Channel series, Pizza Masters and Pizza Cuz.
Artichoke Basille’s Pizza currently operates 15 locations nationwide in New York, New Jersey, Connecticut, Arizona and California, with units in varying stages of development across the country.
In this story
This story was originally published in Franchising.com on January 27, 2021. Burnaze summarizes and links to the original reporting.
Read the full story at Franchising.comLiked this? Get the week's franchise news, explained
- Sunday 8 AM ET weekly + a monthly deep dive
- Sections picked for the industries you follow
- Every claim linked to its source. Free.