Simple Business Model Makes ArteVino Studio Stand Out in the Booming Paint and Sip Franchise Industry

Becoming a business owner can be an overwhelming process for even the most passionate entrepreneurs. That’s why franchising stands out as a strong career path—the business model allows franchisees to be in business for themselves but not by themselves. However, that corporate support system isn’t always enough to inspire candidates to take the leap. They also want access to a simple business model that gives them room to work another job while still owning a business.

ArteVino Studio is a franchise brand that caters to those candidates. The brand, which is solidifying its position as an emerging leader in the paint and sip segment, offers franchisees a simple business model that’s easy to replicate.

“Simplicity is the nature of the paint and sip industry itself, for starters. This isn’t an industry that requires a customized service with every transaction—at the end of the day when a class is complete, your job is done,” said Paolo Canale, co-founder of ArteVino. “But what makes ArteVino stand out in this popular segment is our proprietary management platform.

We’ve created a turnkey solution that’s incredibly easy to use—when we open up a new studio, we simply duplicate that and immediately help our franchisees through the launch process. That’s the number one thing that makes our brand easy to operate as a franchisee.”

In addition to that proprietary management platform, ArteVino also boasts a simple business model because of its proven system. The brand has prepared a step-by-step process for all of its franchisees to follow. That process covers everything that local owners could want to know, from when a class begins to when it ends and everything in between. By running the business the way that ArteVino’s corporate team suggests, there’s nothing left to the imagination, meaning that the business model is so simple it can lead to semi-absentee ownership.

“Franchisees have the option to operate this business as a semi-absentee owner. When you look at the franchise system and the pieces that are already put in place, it’s a one stop shop in terms of determining how to best run the business. It’s all laid out for you—it’s just up to our franchisees to execute on the model,” said Tom Parks, Franchise Development Director for the brand.

“Franchisees don’t have to worry about scheduling software, what painting they’re going to do each night or how to build the brand from the ground up. Everything has already been figured out for them. With a little practice and a strong team, the business can run itself.”

Both Canale and other co-founder Jakop Eskinazi understand the simplicity of ArteVino’s business model first hand. They rapidly grew the concept from one to six locations while holding other jobs. That means that as businessmen themselves, they know how to create the best solution for their clients, who are now franchisees. Between that and the brand’s affordable initial investment that falls between $99,800 and $123,850, ArteVino continues to stand out in the paint and sip segment.

“The benefit behind our simple business model can’t be overstated. You can launch your own ArteVino studio while still holding another job—that’s how we were first able to grow this brand as a corporate team, too. Our model provides a great way for entrepreneurs to add a second revenue stream to their bottom lines while doing something fun that they truly enjoy,” Canale said.

“ArteVino is a good investment that’s simple to run. As businessmen ourselves, both Jakop and I have been in prospective franchisees’ shoes. We know what it takes to make this work, and we’re looking forward to sharing our insights with franchisees as they enter our system.”

Cassie has over five years of digital and traditional media experience. She joined NLA after working as a television news producer in both Milwaukee and Chicago, and now specializes in aligning strategies across the board for her clients, ultimately building buzz and telling compelling stories through content marketing, social media, digital campaigns and traditional PR. Cassie has a Bachelor of Arts in Broadcast and Electronic Communications from Marquette University.

In her spare time, Cassie enjoys traveling and exploring what new cities have to offer in addition to spending time with her friends and family.