Hospitality Technology: How Pita Pit Seamlessly Integrated Mobile Technology Into its System

Pita Pit integrated mobile technology into its system by building a team to monitor its cloud-based POS and prioritize IT projects.

Read the original at 1851 Franchise
Hospitality Technology: How Pita Pit Seamlessly Integrated Mobile Technology Into its System

TL;DR

Pita Pit integrated mobile technology into its system by building a team to monitor its cloud-based POS and prioritize IT projects. The company's digital marketing manager, Jordy Patano, recommends getting many people on the team early and asking specific questions when selecting vendors.

As the shift to mobile has become more prominent in the restaurant industry, ranging from payment to loyalty, ensuring that the digital experience remains seamless across all platforms is vital. This is particularly true for restaurants looking to prioritize integration and maintain customer engagement. Because of this, operators are under pressure to ensure their POS systems enhance mobility and lay the groundwork for future advancements.

The first step is to put a committee in place strictly for IT related projects. When Pita Pit began building a team to monitor their cloud-based POS, they noticed the importance of having enough staff members on the project.

“I recommend trying to get as many people on the team as early as possible so that they can hear the demos from different vendors,” said digital marketing manager of Pita Pit, Jordy Patano in an interview with Hospitality Technology.

Another important step is assessing and selecting the proper vendors based on whether or not they suit the brand's needs and can lead to future development. According to Patano, the more specific questions asked when narrowing down options can help lead to the best partnership -- and don't necessarily trust those that say they can integrate with any other platform.

“We make sure that they’re also thinking about other vendors when they’re publishing updates because some companies push updates but they don’t make them accessible,” said Patano to reporter Lisa Terry.

If the relationship isn't the right fit, reassess your needs prior to interviewing new candidates. For Pita Pit , the process took a year to determine what they were looking for next.

This trial and error period continues as solutions are implemented. Pita Pit wisely decided to work through the process in their corporate office prior to rolling out the new system to franchisees. With this, patience is important as customers tend to reject the process until it's refined and standardized.

“You want customers to have the same experience at every store, especially in a franchise,” says Patano.

In this story

This story was originally published in 1851 Franchise on February 4, 2017. Burnaze summarizes and links to the original reporting.

Read the full story at 1851 Franchise

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