Customer Passion Key for Manager-Turned-Owner

When Vinson started working at the Midfield, AL Save A Lot in 2003, he once again became the go-to guy around the store. By showing he could think quickly and do what was right for customers, he was promoted several times, eventually becoming a district manager. “I think people just know I’ll do what it takes to help people and the business succeed,” said Vinson. “Grocery is what I love. Helping customers with whatever they may need is really what makes working in grocery so special.”

His passion for serving customers also made him a well-known figure around the Midfield, AL store where he worked at for 11 years, building a family-like atmosphere.

Ultimately that sense of community led Vinson to consider taking ownership of the store. When the previous ownership approached him about taking it over, he knew he had to do what was right for himself, his family and community.

“I grew up in the Birmingham area and have spent all my life here,” said Vinson. “This is home. My customers here are my community. When the chance came to own this Save A Lot, I jumped at it. I know and love this business and how it provides high quality food at a price point people can afford and I’m proud to bring that to them.”

Founded in 1977, Save A Lot is the largest independently owned and operated discount grocery store chain in the U.S., with approximately 800 stores in 32 states.

True to its mission of being a hometown grocer, Save A Lot provides unmatched quality and value to local families. Customers enjoy significant savings compared to traditional grocery stores on great tasting, high quality private label brands, national brand products, USDA-inspected meat, farm-fresh fruits and vegetables, and other non-food items. For more information visit www.