TL;DR
Mondelēz International is introducing OREO Muffins as a permanent addition to the bakery aisle in December 2025. The new product is designed to meet consumer demand for premium, grab-and-go options.
Debuting in December 2025 as a permanent addition to the bakery aisle, the all-new OREO Muffins bring a level of excitement to the convenience store landscape. Built specifically to meet the surging consumer demand for premium, grab-and-go options, OREO Muffins deliver the universally loved taste of OREO cookies in a highly portable format. Each package features a two-count serving of indulgently delicious muffins made with real cocoa and baked with signature OREO flavors.
This sweet baked goods innovation disrupts the traditional bakery category by transforming muffins from a “breakfast-only” treat into an all-day snacking occasion with a two-pack design for the ultimate on-the-go, mid-morning treat or afternoon reward.
In this story
This story was originally published in CStore Decisions on August 25, 2026. Burnaze summarizes and links to the original reporting.
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