Meito opens two new Middle East locations

Meito continues with its Middle East push with two new locations in Muscat, the capital city of Oman. Known for the in-store experience that comes with its food and beverage products, the brand has built a Meito Eatery location at Souq Al Madina and a Meito’s Express at the Mall of Oman.

Meito´s Eatery at Souq Al Madina opened on the 16th of September 2021 and Meito´s Express at the Mall of Oman opened on the 30th of September 2021.

“Oman is such a vibrant market, hungry for sustainable, sociable, and healthier food alternatives, and we love the way our customers have really got into the whole MEITO experience,” commented Benjamin Götze, managing director at MEITO Franchise International.

“From day 1, we have been about creating fun and sociable spaces for our customers, with a treat for the taste buds centered around our famous signature bubble tea. From our eateries and grab ‘n’ go express outlets, to our double-decker and mobile concepts, MEITO means fun-infused drinks and snacks.

“We are excited to open up in two more locations in the region, and our new menu is a very cool celebration of the senses. From hearty breads, big bites and pastas packed with layers of flavor, to crunchy salads, berry bowls, and sweet treats such as grandma’s waffles, we all deserve good food made with love.”

The brand recently won the ‘Drinks Franchise of the Year’ award at the Middle East Prestige Awards for the second year in a row.