TL;DR
Smoothie King was voted the #1 Limited-Service Restaurant Beverage-Snack brand by customers in Nation's Restaurant News' Consumer Picks issue. The brand won with an overall score of 67, beating out brands like Krispy Kreme, Starbucks, and Dunkin' Donuts.
Smoothie King is known in the franchise industry for being a leader and innovator in the fast-growing juice and smoothie segment, and it’s clear its customers agree.
In this year’s edition of Nation’s Restaurant News’ Consumer Picks issue, customers voted Smoothie King as the No. 1 brand in the Limited-Service Restaurant Beverage-Snack category. The brand won with an overall score of 67 after customer responses were averaged from multiple categories including menu variety and how likely consumers were to return to the chain.
69.9 percent of voting customers approved of Smoothie King’s menu and 71.4 percent said they were likely to return for more smoothies in the future.
Smoothie King beat out brands like Krispy Kreme, Starbucks and Dunkin’ Donuts to win the title.
The brand, which has more than 750 locations around the world, is committed to helping its customers lead healthy and active lifestyles. Smoothie King makes its mission a reality by creating unique smoothie blends with a purpose and incorporating vitamins and supplements into its recipes.
In this story
This story was originally published in 1851 Franchise on April 4, 2016. Burnaze summarizes and links to the original reporting.
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